Category Archives: Feedback Management

This Isn’t Feedback: 4 Things You Think Are Feedback, But Actually Aren’t

Tamra Chandler — October 28, 2019 For many of us, “feedback” is a dirty word that we associate with painful conversations, bias, politics, resentment, and self-doubt. Feedback certainly has a branding problem — a negative reputation we’ve collectively built one lousy experience at a time. It isn’t that we all set out with bad intentions; … Continue reading This Isn’t Feedback: 4 Things You Think Are Feedback, But Actually Aren’t

How to Give Courageous Feedback That Gets Results

Tobin Lehman — September 30, 2019 Follow @gonewnorth Giving feedback is hard. It’s especially hard when the feedback that’s required isn’t easy itself – when it pushes into areas that are uncomfortable or requires facing up to the fact of underperformance. But giving feedback is necessary, especially in executive roles; the difficult duties of direction … Continue reading How to Give Courageous Feedback That Gets Results

Tips for Responding to Negative Reviews on Yelp and Google

Bonnie Harris — September 4, 2019 Follow @waxmarketing — September 4, 2019 geralt / Pixabay Ever since the birth of the internet, consumer feedback on businesses have increased in quantity and importance. Online reviews expose the experiences—both positive and negative—of real customers to everyone. This means the perception of every single customer matters. Responding to … Continue reading Tips for Responding to Negative Reviews on Yelp and Google

The importance of an effective review management workflow

Brands are at the mercy of third-party review management sites so it’s important to monitor and manage this process as best you can. Ben Wood on August 28, 2019 Update: This article was updated on Aug. 30 to clarify that Google may suspend businesses in extreme cases of gating (self–managing) GMB reviews. Whether it’s finding … Continue reading The importance of an effective review management workflow

Marketers can operationalize customer feedback (whether you ‘own’ it or not)

Democratizing access to customer feedback is one of your most valuable assets in the feedback economy. Leela Srinivasan on July 8, 2019 Feedback has never been so business-critical as it is today. We live and work in an era of unprecedented global transparency, digital experience-sharing, and a desire to be heard. In this environment, feedback … Continue reading Marketers can operationalize customer feedback (whether you ‘own’ it or not)