Category Archives: Feedback Management

What Is the Difference Between an Assessment and a Quiz?

Jarrell Chalmers August 13, 2020 One of the most common questions we receive from B2B Marketers is how do interactive assessments vary from quizzes? Quizzes play an entirely different role in the marketing & sales funnel than assessments. Quizzes do an excellent job capturing the top of the funnel leads, while assessments are designed to … Continue reading What Is the Difference Between an Assessment and a Quiz?

Feedback optimization: A user-first approach to SEO

Feedback optimization is the process of using readers’ comments to improve your content. See how this strategy can improve SEO performance while creating better search results for your audience. Abby Reimer on July 30, 2020 In my last post, I shared how UGC (User Generated Content) helped my nonprofit client create authoritative articles that 1.) … Continue reading Feedback optimization: A user-first approach to SEO

Look To User Reviews To Uncover Search Marketing Opportunities

Look To User Reviews To Uncover Search Marketing Opportunities by Alon Gehlber , Op-Ed Contributor, May 22, 2020 In the last few months, marketers worldwide have altered their advertising and marketing plans to address the changes in mobility, shopping, and consumption brought on by COVID-19. Nowhere were these changes more immediate than with search marketing, … Continue reading Look To User Reviews To Uncover Search Marketing Opportunities

7 Best Ways to Obtain Your Contactless Customer Feedback and Satisfaction Surveys [Infographic]

Chanakya Kyatham — May 21, 2020 The global crisis of the Coronavirus disease has been the bane to businesses and organizations all across the world. It’s not only in terms of providing the best services but also in terms of obtaining customer feedback and surveys. Before the lockdown was announced along with strict measures of … Continue reading 7 Best Ways to Obtain Your Contactless Customer Feedback and Satisfaction Surveys [Infographic]

4 Strategies for Delivering Solutions Oriented Feedback

Rick Goodman — January 28, 2020   4 Strategies for Delivering Solutions Oriented Feedback There are 4 strategies for delivering solutions oriented feedback that I use with great success as a motivational keynote speaker, I receive solutions-oriented feedback regularly from my clients. Delivering and receiving feedback as a leader is crucial for your growth and … Continue reading 4 Strategies for Delivering Solutions Oriented Feedback

Businesses need to think differently about customer feedback data in 2020

Improving the customer experience and improve your business operationally means keeping up with the many ways customers communicate with you. Adam Dorfman on January 3, 2020   Contributor and SMX speaker, Adam Dorfman, thinks the customer feedback ecosystem is going to play an even more important role in the coming year for businesses looking to … Continue reading Businesses need to think differently about customer feedback data in 2020