Aleah Taboclaon — November 1, 2017 — November 1, 2017 TeroVesalainen / Pixabay Every small business relies on email lists to find new customers and to sell to the already existing ones. They use a site builder to build their landing page and get a lot of sign-ups from new and existing clients. Some of … Continue reading 3 Tips in Writing Effective Emails That Convert to Business
Return Path Upgrades Email Intelligence Tool With Search Feature by Jess Nelson , October 25, 2017 Return Path upgraded Inbox Insight on Tuesday, unveiling enhanced features to its email intelligence tool that enables marketers to browse millions of real email marketing messages. The new “Browse Campaigns” feature adds a search tool to Inbox Insights, and … Continue reading Return Path Upgrades Email Intelligence Tool With Search Feature
Kristen Dunleavy — October 23, 2017 Follow @KristenWritesIt — October 23, 2017 It’s likely that most people don’t delve into their inboxes expecting to be delighted by what they find there. So, if you can figure out how to that, you on your way to creating loyal customers who look forward to your messages (what … Continue reading 6 Ways to Surprise and Delight Your Customers with Email Marketing
Keith Weissglass — October 18, 2017 — October 18, 2017 When we talk about boosting survey response rates, we usually focus on the design of the survey itself. But if you’re distributing surveys via email, then your email matters just as much as your survey. If your invitation doesn’t compel people to click through and … Continue reading Double Your Response Rates with 1-Touch Email Surveys
Christopher Moore — October 11, 2017 Follow @cjmoore — October 11, 2017 There’s a lot of options for segmenting your email marketing communications. You can get right down to the customers you need to target, and give them exactly what they need. When you’re working in ecommerce, you need to be able to send emails … Continue reading Steps to Boost Your E-commerce Email Marketing Results
Katie Sweet — October 10, 2017 Follow @misskatiehrdy — October 10, 2017 Shutterstock We are all familiar with the struggle of a cluttered inbox. I receive more emails than I care to count across my personal and professional inboxes every day, and I probably delete at least 80% of these emails without opening them — … Continue reading 4 Key Use Cases for Triggered Emails
Claudiu Murariu — October 9, 2017 — October 9, 2017 antonynjoro / Pixabay Here are 4 facts on email marketing. The vast majority of online sales companies still use transactional emails as part of their marketing efforts. Email marketing campaigns have open rates of up to 40-50% and click rates of around 10-20%. Email marketing … Continue reading Looking for a More Reliable Way of Analyzing Your Email Campaigns?
Jaime Nacach — September 25, 2017 Follow @bloominari — September 25, 2017 Shutterstock If your target market is under the age of 60, chances are that your email marketing leads will first see your email on a mobile device. It will pop up loud and clear like a shining beacon on the screen of a … Continue reading Is Your Email Subject Line Ruining Your Campaign?
Kevin George — September 14, 2017 Follow @imkevin_monk — September 14, 2017 As the calendar gradually crawls to the month of September, email marketers across the globe get ready for the busiest quarter of the year i.e. the Holiday Season. Whether you are a brick-and-mortar storefront dabbling in omnichannel marketing or full-fledged e-commerce/ online retailer, … Continue reading How to Choose the Right Colors for Your Holiday Emails
Dennis Hung — September 11, 2017 — September 11, 2017 TeroVesalainen / Pixabay Love it or hate it, email marketing is a major part of modern business. In fact, email marketing offers one of your business’s greatest ROI over any other form of marketing. To get the most out of your email marketing, make sure … Continue reading 14 Quick Improvements for Small Business Email Campaigns