Lisa Lacy — November 26, 2017 — November 26, 2017 Facebook is a compelling platform for advertisers for many reasons, including powerful targeting options and affordable costs, among others. Your Facebook ad costs, of course, will vary based on a number of factors, including your audience, industry, goals, and optimization settings. Average cost per action … Continue reading 9 Ways to Lower Your Facebook Ad Costs
Amanda Abella — November 26, 2017 — November 26, 2017 I attend a lot of freelance events around my city. One complaint I hear often is how clients become bosses. As a result, the freelancer has a difficult time juggling multiple projects or building their own brands so they can make more money. Unfortunately, this … Continue reading 4 Ways to Avoid Having Clients Become Bosses
Katy French — November 24, 2017 — November 24, 2017 There is certainly a difference between sales content and marketing content, but that doesn’t mean your infographic marketing can’t nudge people toward your product or service. The whole point of content marketing is to build relationships that encourage people to work with you in the … Continue reading 5 Ways to Incorporate Product Marketing Into Your Infographic Marketing
Susanna Gebauer — November 24, 2017 Follow @dreckbaerfrau — November 24, 2017 Networking on LinkedIn can get you better targets LinkedIn may not be the social network that first comes to mind when we are talking about marketing – but you should not underestimate it. While you should not expect tons of traffic to your … Continue reading B2B Lead Generation – 8 Ways to Find and Connect to the Best Leads on LinkedIn
Ryan McCready — November 22, 2017 — November 22, 2017 With billions of shares passing through the social platforms each day, it is getting harder to stand out on social media. Back in the day when Facebook, Twitter and LinkedIn were just getting started you could succeed by just publishing great content. Now there is … Continue reading 4 Ways To Upgrade Your Social Media Visuals
Harry Rollason — November 22, 2017 — November 22, 2017 Free-Photos / Pixabay Love it or hate it, Black Friday is almost upon us. This means marketing teams are in overdrive, all looking to out-market the other with above-the-line campaigns. With all this marketing spend allocated, a very important aspect often gets overlooked: how to … Continue reading 5 Ways to Combat Unpredictable Support Surges with Social Care
By David Schneider November 23rd, 2017 Did you know that transcribing audio and video content can directly improve SEO? I’m talking about all those podcasts, webinars, and videos that you must be putting out on the regular. It turns out, when you transcribe these media and post them alongside your content, you get some quick … Continue reading 7 Ways To Transcribe Audio & Video Content For Quick SEO Benefits
Allen Finn — November 21, 2017 — November 21, 2017 Question: What kind of advertiser doesn’t want their creative to sprawl down and across the entirety of a prospect’s search engine results page? Answer: A bad one. And how does one achieve such SERP dominance? Why, through ad extensions, of course! As most of you … Continue reading 3 Creative Ways to Use Ad Extensions (that Google Won’t Tell You About!)
Nicole Blanckenberg — November 21, 2017 Follow @https://twitter.com/StoreYaCom — November 21, 2017 Thanksgiving weekend is here and with it the start of all those holiday sales you’ve been waiting for. You still have a few days to plan how you’re going to monopolize on Christmas earnings and get your piece of the Christmas pie. We … Continue reading 5 Proven Ways to Supercharge Your Christmas Sales Now
Nicholas Ruggieri — November 20, 2017 — November 20, 2017 Your customers are getting more sophisticated. Consumers are getting savvier. When it comes to your e-commerce start-up, you should be too. Photo: Coffee/Pixabay E-commerce is still going strong and shows no sign of stopping. In fact, the industry grew by more than 15% to just … Continue reading 5 Ways to Make Your E-Commerce Start-Up Thrive in 2018
