Here’s how email marketers can sidestep the perils of a too-long holiday promotional period. Robin Kurzer on December 12, 2018 As Black Friday and Cyber Monday have begun to merge into a single blockbuster weekend to kick off the holiday shopping season, many enthusiastic marketers are pushing sales and promotions well past the weekend. But are … Continue reading Why some marketers say Cyber Week is just too long
Search Volume Declines The Week Of Cyber Monday by Laurie Sullivan , Staff Writer @lauriesullivan, (December 05, 2018) Searches declined on engines Google and Bing as well as on Amazon for the seven days ending December 1 — which means the decline, compared with the prior week, includes the number of searches conducted on Cyber Monday. … Continue reading Search Volume Declines The Week Of Cyber Monday
Dave Sutton — November 27, 2018 — November 27, 2018 905513 / Pixabay It was just about thirteen years ago that companies rolled out the very first post-Thanksgiving weekend online sales bonanza. The Monday after the holiday had never been a big sales day, but by 2008 more than 80% of online retailers were participating … Continue reading 5 Unstoppable Cyber Monday Trends
Slye Joy Serrano — November 26, 2018 Follow @SlyeJoy — November 26, 2018 It’s that time of the year again! The holiday shopping season is now upon us. Retailers and consumers are both clamoring to be part of the action on the holiday shopping season. With e-commerce bringing the shopping frenzy to new heights, Adobe … Continue reading Last Minute Cyber Monday Marketing Tips You Can Use
Kristen Dunleavy — December 7, 2017 Follow @KristenWritesIt — December 7, 2017 According to Adobe, consumers spent a record-breaking $ 6.59 billion dollars during Cyber Monday alone, a 16.8% increase over 2016. That makes Cyber Monday 2017 the biggest shopping holiday in history! As we know, email is a huge driver of online sales during … Continue reading Cyber Week Email Report [Infographic]
Kaitlyn Hammond — November 3, 2017 Cyber Monday (CM), the Monday after Thanksgiving that promotes online shopping, has become almost as important as Thanksgiving and Black Friday in terms of holiday sales. In 2016, CM sales increased by 12.1 percent year over year, reaching a volume of $ 3.45 billion. That’s a higher sales … Continue reading Should My Business Participate in Cyber Monday?
Kaitlyn Hammond — November 3, 2017 — November 3, 2017 Cyber Monday (CM), the Monday after Thanksgiving that promotes online shopping, has become almost as important as Thanksgiving and Black Friday in terms of holiday sales. In 2016, CM sales increased by 12.1 percent year over year, reaching a volume of $ 3.45 billion. That’s … Continue reading Should My Business Participate in Cyber Monday?
by Sean Hargrave, Staff Writer, December 2, 2016 The figures are in, and email is again bucking the trend. According to Adobe, it greatly increased its share of directing and influencing Cyber Monday sales while the two channels that ranked above it — search and direct traffic — dipped. In fact, the role of email in … Continue reading Email Smashes Social Again To Drive One In Five Cyber Monday Sales
Amanda Clark — November 2, 2016 Follow @GrammarChicInc— November 2, 2016 Thanksgiving, Hanukah, Christmas, New Year’s—for most of us, these and perhaps a few others are the main holidays to focus on at year’s end. If you’re a business owner, though—and an ecommerce merchant in particular—then there’s one other day you should mark on your … Continue reading How to Prepare Your Business for Cyber Monday
by Gyles Seward November 29, 2015 Follow @ElementaryDigiNovember 29, 2015 It’s nearly the most hectic shopping period of the year, both in bricks and mortar stores and online. We had Black Friday last year, but some retailers have backed away from it this year, possibly as a result of negative publicity and crowd scenes imported … Continue reading Cyber Monday – Get Your Website Ready