Category Archives: Millennials

Millennial Fundraising: Why this Generation Cares About Giving

Sarah Flis — March 20, 2020 Today, 76.2 million millennials live in the U.S. and 84 percent of them contribute to charities, more than other generations. Millennials give an average of $ 481 annually. Based on that, millennial fundraising totals more than $ 30 billion. That’s a huge opportunity! For non-profit organizations to succeed in … Continue reading Millennial Fundraising: Why this Generation Cares About Giving

Hyper-personalization is a value exchange for millennials

Brands must deeply understand how their actions can build – or destroy – trust among their customers. Greg Heist on February 21, 2020 at 8:05 am Brands today are clamoring to develop personalized experiences, customized products and individualized recommendations. And rightly so. Consumers are prepared to trade off a valuable asset in exchange for their personal information. In … Continue reading Hyper-personalization is a value exchange for millennials

You’ve Recruited Millennials Successfully, But How Do You Keep Them?

Kimberly Zhang — October 1, 2019 Young professionals can be flighty, and organizations struggle to find strategies that entice them to stay. Millennials may be notorious for their need for constant recognition, but they’re now the largest generation in the U.S. workforce. By 2020, Millennials and Gen Z will comprise 66% of U.S. labor, yet … Continue reading You’ve Recruited Millennials Successfully, But How Do You Keep Them?

Don’t Be Fooled. Millennials Are Not the Irresponsible Upstarts You’ve Read About

Brian Wallace — September 29, 2019 Follow @nowsourcing Millennials have come of age, and now make up a full third of the workforce. While Instagram FOMO might still have you wondering how they lead such posh lives, but don’t be fooled. The reality is, being a millennial is no cakewalk. The fact is, 62 percent … Continue reading Don’t Be Fooled. Millennials Are Not the Irresponsible Upstarts You’ve Read About

How to Prevent Your Millennial Workforce from Burning Out

Coralie Sawruk — August 26, 2019 — August 26, 2019 The millennial workforce is on the verge of burnout. For starters, check out the breaking news from Deloitte’s 2019 annual millennial survey, which should be a wake-up call for the HR industry: “Despite current global economic growth, expansion and opportunity, millennials and Generation Z are … Continue reading How to Prevent Your Millennial Workforce from Burning Out

Working with Millennials: Expert Tips, Stereotypes and Pure Facts

Aleksey Chepalov — April 20, 2019 — April 20, 2019 My close relative (a baby boomer) works in the concert business. He says he’s hired plenty of millennials – and they are all useless. ‘Hard to please’, ‘impossible to understand’, ‘lazy’ and ‘entitled’ ‘job hoppers’ – these are just a few epithets he applies to … Continue reading Working with Millennials: Expert Tips, Stereotypes and Pure Facts