Category Archives: Millennials

Millennials: Ethics And Morals Become Identity Markers For Brands

Millennials: Ethics And Morals Become Identity Markers For Brands by Laurie Sullivan @lauriesullivan, July 16, 2018 Millennials expect more from brands with ethics and morality becoming part of their identity and culture in real life and online. Honesty at 77%, reliability at 74%, helping family at 74%, compassion at 72% and commitment at 72% are … Continue reading Millennials: Ethics And Morals Become Identity Markers For Brands →

What CMOs Can Learn from Millennials through Reverse Mentoring

Millennials

Bob Van Rossum — May 28, 2018 Follow @BobVR — May 28, 2018 Generation Y (also known as Millennials) can often be misunderstood when it comes to their roles in the workforce. Some think of this generation as innovative and influential, while others consider these young adults lazy and entitled. But before getting too caught … Continue reading What CMOs Can Learn from Millennials through Reverse Mentoring →

How Millennials Consume Content (& How to Better Engage Them)

Millennials

By Joyce Chou May 24th, 2018 With an annual spending power projected to hit $1.4 trillion by 2020, it’s no wonder millennials are a hot topic for marketers all over. More than ever, businesses must tailor their content strategies to appeal to millennials—but how do you effectively market to and engage this group? Typecast as lazy … Continue reading How Millennials Consume Content (& How to Better Engage Them) →

Millennials Find Content Inspiration From Pinterest, YouTube

Millennials

Millennials Find Content Inspiration From Pinterest, YouTube by Laurie Sullivan @lauriesullivan, April 10, 2018 Storyblocks, a subscription service for stock videos, audio and images, spoke with more than 1,000 content creators between the ages of 18 to 65 across the United States to study today’s creative trends and behavior. The study provides insights into where … Continue reading Millennials Find Content Inspiration From Pinterest, YouTube →

Why Do Millennials Remain So Optimistic — And How Can You?

Millennials

Cath Andrews — March 21, 2018 — March 21, 2018 As a brand new season awakens with the coming of Spring, small business owners are working hard on their new year goals to optimize growth and success in 2018. New research from SCORE, mentors to America’s small businesses, shows that overall, 69% small business owners … Continue reading Why Do Millennials Remain So Optimistic — And How Can You? →

Leading Effectively in a Workplace Overrun by Millennials

Millennials

Robby Riggs — March 20, 2018 — March 20, 2018 What happens when Millennials run the workplace? That was the question posed in a 2016 New York Times headline. The centerpiece of the article was an employee who worked at a company comprised of Millennials, led by a Millennial CEO. This employee asked for a … Continue reading Leading Effectively in a Workplace Overrun by Millennials →

4 Ways to Motivate Millennials By Getting Them In The Game

Millennials

Paul Keijzer — March 9, 2018 Follow @Paul_Keijzer — March 9, 2018 StockSnap / Pixabay Is your company slowly and steadily increasing its employee base of millennials? Well there’s a good chance if you’re inducting a young workforce you’re hiring millennials. This interesting group – described as anyone born in the 1980’s and 1990’s – … Continue reading 4 Ways to Motivate Millennials By Getting Them In The Game →

Millennial Bashing: The Danger of Seeing Age in the Workplace

Millennials

Carrie Majewski — January 22, 2018 Follow @Carrie_Majewski — January 22, 2018 StockSnap / Pixabay I spent the past weekend reading Simon Sinek’s best-selling business book “Leaders East Last,” a page-turner in which Sinek contends that the best organizations are those that build “circles of safety,” characterized by implicit trust and fierce commitment. These organizations … Continue reading Millennial Bashing: The Danger of Seeing Age in the Workplace →

Here’s an Idea: Put Millennials’ Needs First

Millennials

Patty Isnor — December 27, 2017 — December 27, 2017 StockSnap / Pixabay The oldest Millennials are now hitting their late 30s (gulp… really?) They make up more than 30% of the workforce with a cohort that consists of 75 million people. What does that mean for outsourced contact center employers? In our opinion, it … Continue reading Here’s an Idea: Put Millennials’ Needs First →

5 Habits Millennial Workers Should Start Right Now

Millennials

Personal Branding Blog — November 24, 2017 — November 24, 2017 Millennials get a bad rep in the workplace. Studies have found that employers — especially those from a past generation — often describe us as entitled, lazy, unfocused; all the attributes that throw up red flags during hiring processes. This may seem unfair — … Continue reading 5 Habits Millennial Workers Should Start Right Now →