Category Archives: Millennials

Want to Attract Millennials to Your Company? 3 Benefits to Consider

Chris Christoff — November 27, 2018 Follow @chriscct7 — November 27, 2018 The year you were born impacts what generation you’re in. Everyone seems to be talking about the latest generation, Z, while forgetting all about the Millennials. Believe it or not, the millennials are becoming increasingly important to the workforce as many of them … Continue reading Want to Attract Millennials to Your Company? 3 Benefits to Consider →

Investing in Your Millennial Employees

Millennials

Rick Goodman — November 26, 2018 Follow @DrRickGoodman — November 26, 2018 FirmBee / Pixabay This can sometimes be difficult to remember when payroll time comes around, but your employees aren’t an expense—they’re an investment! And yet, for some employers, it’s an investment that can seem dicey, at best. This is especially true of younger … Continue reading Investing in Your Millennial Employees →

Why Millennials Value Experiences, Not Stuff

Millennials

Jay Gronlund — November 21, 2018 — November 21, 2018 There is no question that Millennials or Generation Y consumers (born between 1980 and 2000) are an unusual breed, with very different values, buying habits and attitudes that confound older generations. However, the most noteworthy trend is their decreased desire to own things or buy … Continue reading Why Millennials Value Experiences, Not Stuff →

3 Ways Millennials Are Redesigning the Workplace

Millennials

Kobi Elbaz — October 22, 2018 — October 22, 2018 Increasingly-powerful and clearly unconventional, Millennials are having a major impact on many areas of life, not least of which is the workplace. By 2025, roughly 75 percent of the workforce will be comprised of these ‘I’ll have it my way, please’ revolutionaries. Small businesses and … Continue reading 3 Ways Millennials Are Redesigning the Workplace →

5 Tips for Retaining and Developing High-Potential Millennials

Millennials

Rick Lepsinger — September 12, 2018 Follow @onpoint_llc — September 12, 2018 YesManProductions / Pixabay Born between the early 1980s and mid 1990s, the millennial generation is already the largest generation in today’s workforce. Far from just beginning their careers, most millennials have been working professionally for a decade or more, which means many of … Continue reading 5 Tips for Retaining and Developing High-Potential Millennials →

Motivating Millennials: Are You Giving Enough Feedback?

Millennials

Ingrid Catlin — August 23, 2018 Follow @blueingy — August 23, 2018 vait_mcright / Pixabay If your company hasn’t already adjusted its HR practices to accommodate millennial preferences, it should probably take a look at what it will need to do in the future to retain talent. Why? There are two major drivers pushing for … Continue reading Motivating Millennials: Are You Giving Enough Feedback? →

Millennials: Ethics And Morals Become Identity Markers For Brands

Millennials

Millennials: Ethics And Morals Become Identity Markers For Brands by Laurie Sullivan @lauriesullivan, July 16, 2018 Millennials expect more from brands with ethics and morality becoming part of their identity and culture in real life and online. Honesty at 77%, reliability at 74%, helping family at 74%, compassion at 72% and commitment at 72% are … Continue reading Millennials: Ethics And Morals Become Identity Markers For Brands →

What CMOs Can Learn from Millennials through Reverse Mentoring

Millennials

Bob Van Rossum — May 28, 2018 Follow @BobVR — May 28, 2018 Generation Y (also known as Millennials) can often be misunderstood when it comes to their roles in the workforce. Some think of this generation as innovative and influential, while others consider these young adults lazy and entitled. But before getting too caught … Continue reading What CMOs Can Learn from Millennials through Reverse Mentoring →

How Millennials Consume Content (& How to Better Engage Them)

Millennials

By Joyce Chou May 24th, 2018 With an annual spending power projected to hit $1.4 trillion by 2020, it’s no wonder millennials are a hot topic for marketers all over. More than ever, businesses must tailor their content strategies to appeal to millennials—but how do you effectively market to and engage this group? Typecast as lazy … Continue reading How Millennials Consume Content (& How to Better Engage Them) →

Millennials Find Content Inspiration From Pinterest, YouTube

Millennials

Millennials Find Content Inspiration From Pinterest, YouTube by Laurie Sullivan @lauriesullivan, April 10, 2018 Storyblocks, a subscription service for stock videos, audio and images, spoke with more than 1,000 content creators between the ages of 18 to 65 across the United States to study today’s creative trends and behavior. The study provides insights into where … Continue reading Millennials Find Content Inspiration From Pinterest, YouTube →