Sarah Al-Khayyal — May 29, 2017 — May 29, 2017 How Snapchat impacts your audiences Millennials like me have seen, experienced, and even contributed to the exponential technological changes over the past few decades. From VHS tapes and dial-up internet, to Gameboys and burning CDs for my crushes, to my first iPhone in high school … Continue reading Snapchat from the Millennial Perspective
Category Archives: Millennials
Co-Op Funds Move Online Reaching More Gen Z, Millennials
Co-op Funds Move Online Reaching More Gen Z, Millennials by Laurie Sullivan , Staff Writer @lauriesullivan, April 18, 2017 As the Gen Z generation contributes more dollars to online shopping, brands and retailers are beginning to rethink how they will allocate co-op funds. Some are moving budgets online to support search, mobile and other digital … Continue reading Co-Op Funds Move Online Reaching More Gen Z, Millennials
Building Momentum with Millennials
Dave Sutton — March 28, 2017 — March 28, 2017 It seems like for the past several years, we marketers have been hearing something akin to Paul Revere’s famous alert to the colonial militia: “The Millennials are coming! The Millennials are coming!” Well, it looks like they have arrived. Millennials are generally the children of … Continue reading Building Momentum with Millennials
5 Traits of Millennial-Run Startups
Waleed Esbaitah — November 21, 2016 Follow @waleedesbaitah— November 21, 2016 As the Millennial Founder and CEO of a Dubai-based startup, I’ve noticed several characteristics that define Millennial-run startups. Through my real estate crowdfunding platform Durise and in my personal life, I’ve had the opportunity to work with and learn from countless other Millennial CEOs. … Continue reading 5 Traits of Millennial-Run Startups
Millennial Employees Have an Attitude Problem, But Not The One You Think
by Ryan Scott Follow @causecastSeptember 23, 2016 Do you buy into the perception that Millennial employees are entitled, needy and lazy? If so, then you’re the one who might just need a little attitude adjustment. Far from being divas, a new report says that Millennials actually err on the other extreme, driving the rise of … Continue reading Millennial Employees Have an Attitude Problem, But Not The One You Think
How to Get Millennials to Care about Your Content Marketing
by Chris Boyles Follow @chrsboylsSeptember 18, 2016 45% of millennials don’t find content marketing compelling enough to share, according to a generational study conducted by Yahoo. Adding insult to injury, millennials represent 82 million of today’s content consumers and together will have $ 1.4T in spending power by 2020. So how can you get through … Continue reading How to Get Millennials to Care about Your Content Marketing
#Millennials: How The Hashtag Has Changed The Game
by Jeff Urban, Columnist, September 16, 2016 Who doesn’t want to have Taylor Swift-inspired #squadgoals? Or to throw up a #TBT photo on a Thursday? The hashtag serves a dual purpose for the millennial generation, which has grown up with constant connection to technology. Whether it’s to track a post, or to play into a … Continue reading #Millennials: How The Hashtag Has Changed The Game
Millennials Demand Consumer-First Approach
by April Mullen, Op-Ed Contributor, September 15, 2016 Today’s consumers, especially Millennials, are more discerning than ever and demand to have experiences that put them first. As the first generation that doesn’t really remember a time of true privacy, Millennials are also much less reserved about giving information digitally than generations before them. The … Continue reading Millennials Demand Consumer-First Approach
What Performance Marketers Need to Know About Targeting Millennials
by Dan Mahon July 26, 2016July 26, 2016 There is no real authority to concretely distinguish what birth date range signifies a “millennial”, or most other generations for that matter, as discussed in this 2014 article in The Atlantic. Though, most resources will say that Millennials were born between sometime in the early 1980s and … Continue reading What Performance Marketers Need to Know About Targeting Millennials
The struggle is real: Marketing to Millennials
Columnist Nicole Shariat-Farb shares some steps retail marketers can take to connect with this vitally important demographic where they live — online and on their smartphones. Nicole Shariat-Farb on June 10, 2016 The retail environment is crazily competitive. The old guard retailers have upped their game, and there are new startups coming online every … Continue reading The struggle is real: Marketing to Millennials
Random Posts on Millennials
Is Your Social Media Ad Budget in the Right Hands?
6 Keys to Surviving Your First Year As a Startup
The Numbers Don’t Lie: Quantifying Employee Engagement
Onboarding Employees: Waste of Time or Strategic Process?
An Actionable Guide to Visual Storytelling
5 Social Media Tasks You Can Outsource to a Virtual Assistant
3 Tips To Turn Anonymous Users Into Known Customers
How Passive Marketing Talent Can Show the Right Amount of Interest in a Job Opportunity
How Multichannel Retailing May Change Relationships with Suppliers
