Category Archives: Artificial Intelligence

Three Ways To Think About Conversational Artificial Intelligence

Three Ways To Think About Conversational Artificial Intelligence by Marc Ferrentino , Op-Ed Contributor, April 1, 2019 If you’re running a business in 2019, you know consumers use a greater number and variety of technologies to search and find your information about your business. But few businesses understand how scattered their brand information is across … Continue reading Three Ways To Think About Conversational Artificial Intelligence

Artificial Intelligence: Disruption or Opportunity?

Daniel Burrus — March 7, 2019 Follow @DanielBurrus — March 7, 2019 Artificial intelligence (AI), one of twenty core technologies I identified back in 1983 as the drivers of exponential economic value creation, has worked its way into our lives. From Amazon’s Alexa and Facebook’s M to Google’s Now and Apple’s Siri, AI is always … Continue reading Artificial Intelligence: Disruption or Opportunity?

Riding the wave of AI: Is your marketing campaign as smart as it can be?

AI and machine learning are helping marketers in more ways than you can imagine. As 2019 gets underway and your marketing plan unfolds, you’ve probably set some goals for the coming year: We’re going to break down the data silos that keep us from understanding our customers. We’re going to improve our messaging relevance. We’re … Continue reading Riding the wave of AI: Is your marketing campaign as smart as it can be?

Bing, Microsoft’s Largest AI Platform, Defines The Ad Strategy

Bing, Microsoft’s Largest AI Platform, Defines The Ad Strategy by Laurie Sullivan  @lauriesullivan, November 8, 2018 With more than 700 million devices running Windows 10, which support Cortana and Bing, Microsoft has been able to automate advertising across its network of applications and platforms. Microsoft made this possible by integrating data from Bing and its … Continue reading Bing, Microsoft’s Largest AI Platform, Defines The Ad Strategy