Kristina Henry — October 29, 2019 TL;DR Our conclusion is that while it’s fine to stick with one H1 per page, multiple H1s can be used as long as they are not being overused to the point of spamming, and the H1s fit contextually within the structure of the page. Update: Google created a video … Continue reading The Truth About Multiple H1 Tags and SEO
Category Archives: SEO Checklist
A Simple Local SEO Checklist to Improve Your Small Business or Retail Store
Jake Sheridan — September 12, 2019 Follow @jsvxc — September 12, 2019 Did you know that 72% of people conducting a local search will visit a store within 5 miles Or maybe that 46% of all searches on Google are local searches. And that’s just some local SEO statistics. Point is: local SEO should be … Continue reading A Simple Local SEO Checklist to Improve Your Small Business or Retail Store
The Marketer’s 2019 SEO Checklist
Lee Wilson — January 13, 2019 Follow @LWilson1980 — January 13, 2019 With an eventful 2018 behind us, there isn’t any time to sit back and take stock of everything that has changed in the world of SEO over the past 12 months. It’s already time to put your marketing strategies in place for the … Continue reading The Marketer’s 2019 SEO Checklist
The SEO’s Guide to Google Quality Raters
Kerry Dye — January 8, 2019 — January 8, 2019 FirmBee / Pixabay Everyone talks about the Google algorithm automatically ranking web pages into search results based on multiple pieces of information. There’s no way humans could search and order billions of results per second to give us what we are looking for. But, Google … Continue reading The SEO’s Guide to Google Quality Raters
How Much Should You Budget for SEO?
Garry Grant — October 19, 2018 Follow @seoinc — October 19, 2018 How Much Budget Do You Want to Dedicate to SEO? You should anticipate setting a budget anywhere from $ 1,500.00 to $ 10,000+ a month, depending on the total amount of capital you have available. The more you can dedicate to improving your … Continue reading How Much Should You Budget for SEO?
Is SEO table stakes? (Hint: No!)
Anyone know why the idea that SEO is no longer a specialized practice and has turned into table stakes has taken hold? Bueller? Simon Heseltine on September 14, 2018 Back in late 2006, the topic of the day was “Is SEO rocket science?” It wasn’t of course, unless you were referring to boosting your … Continue reading Is SEO table stakes? (Hint: No!)
How small businesses can see big results with foundational SEO
Marcus Miller on September 3, 2018 Whether you are just starting on your search engine optimization (SEO) journey or have been at it for years, there’s a good chance some part of your site can be improved. In fact, from the hundreds of small business websites we look at every year at Bowler Hat … Continue reading How small businesses can see big results with foundational SEO
A checklist: Important SEO points to cover in a content campaign
Contributor Paddy Moogan shares a checklist of key on-page and analytical items and how to SEO them so your content campaign runs smoothly and supports your ranking efforts. Paddy Moogan on August 24, 2018 After you’ve chosen the right execution for your link-building campaign and you’re getting ready to launch it, you can’t forget … Continue reading A checklist: Important SEO points to cover in a content campaign
SEO Basics: How To Optimize Your Content For Search Engines
Nikki Richard — August 18, 2018 Follow @NikkiRichard79 — August 18, 2018 iStock by Getty Images Search engine optimization (SEO) is a buzzword that’s wildly popular throughout the marketing space. We’re all familiar with search engines and how they operate, but how many of us understand SEO basics? There are so many different opinions on … Continue reading SEO Basics: How To Optimize Your Content For Search Engines
How to Use Smart Meta Tag Techniques to Boost Your SEO
Kim Kosaka — August 14, 2018 — August 14, 2018 Complete SEO execution requires more than simply ensuring that your content is clear, optimized, and engaging to visitors – search engines need attention too. Meta tags are information, hidden within the webpage code, that search engine crawlers use to more accurately understand and index the … Continue reading How to Use Smart Meta Tag Techniques to Boost Your SEO
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