Tag Archives: Using

The Case for Using a Physical Catalog to Boost Ecommerce Sales

William Harris — April 5, 2017 Follow @wmharris101— April 5, 2017 Are catalogs still relevant? Should ecommerce brands be setting aside portions of their quarterly budgets to print and send physical catalogs as a way to drive repeat sales and awareness? What should they look like? How should they be formatted? These are questions I’ve … Continue reading The Case for Using a Physical Catalog to Boost Ecommerce Sales →

Complete Guide to Using Instagram to Grow Your Business

Instagram For Business

Scott Sims — April 3, 2017 Follow @bscottsims— April 3, 2017 Visuals play an important role in marketing. They appeal to customers and increase engagement. Hence, Instagram is the perfect platform for any successful Internet marketing campaign. Unfortunately, few social media marketing teams understand the true value of the platform, especially when sharing captivating pictures … Continue reading Complete Guide to Using Instagram to Grow Your Business →

What Are The Copyright Rules On Using Images Online?

Regulations

Warren Knight — April 2, 2017 Follow @warrenknight— April 2, 2017 I’ll never forget the time I was on holiday on the Almafi coast for my birthday in 2009 and I received a call from a 001 phone number. I answered in my usual happy but professional tone and in return I heard; “this is … Continue reading What Are The Copyright Rules On Using Images Online? →

Should Your Client Be Using Snapchat?

Snapchat

Sahail Ashraf — March 17, 2017 Follow @Talcontent— March 17, 2017 Snapchat is arguably the most ‘teen friendly’ platform out there today, but that doesn’t necessarily mean it is doing well. In fact, the platform has had a few bumps in the road to face in the last few weeks. From a slightly muted IPO … Continue reading Should Your Client Be Using Snapchat? →

Your guide to using Google Assistant and the Google search app on Android & iPhone

Google Tools

Google Assistant is coming widely to Android phones. Here’s how to use it and other ways to Google on your smartphone — even for iPhone users. Danny Sullivan on March 16, 2017 Google Assistant has now come to Android phones beyond Google’s own Pixel. It’s a significant change to how Google’s previously offered search … Continue reading Your guide to using Google Assistant and the Google search app on Android & iPhone →

The Case for Using Your QBR as a Pre-Mortem

Marketing Guide

Andrew Tate — March 9, 2017 — March 9, 2017 Hindsight is 20/20. When a project fails, or a sales team has a bad quarter, there are always people that say they saw it coming. But these people never speak up in time. A pre-mortem turns that hindsight into foresight. By running through a mock … Continue reading The Case for Using Your QBR as a Pre-Mortem →

6 Tactics for Building an Engaged Community Using Facebook Groups

Community Building

Anton Kraly — March 8, 2017 Follow @https://twitter.com/PMMarketer— March 8, 2017 Creating a Facebook group that hosts an enthusiastic and engaged community around your business, will strengthen your marketing efforts while putting social proof front-and-center. And that’s what makes Facebook groups different from business pages and profiles. Facebook groups are similar to a forum for … Continue reading 6 Tactics for Building an Engaged Community Using Facebook Groups →

8 Do’s and Don’t’s When Using Hashtags

Hashtag

Lisa Waters — March 6, 2017 — March 6, 2017 You probably have never heard of Chris Messina, the man who changed the way we use Social Media. In 2007, with one simple tweet, Chris introduced a concept in to the Twitter lexicon – hashtags! The story of how the Google designer made the hashtag … Continue reading 8 Do’s and Don’t’s When Using Hashtags →

Using AMP? A known bug is probably screwing up your Google Analytics

Google Analytics

Issue can cause visitors to be overcounted, single sessions to be divided into separate ones, and more. Danny Sullivan on March 2, 2017 If you are using the Google-backed Accelerated Mobile Pages, there appears to be an excellent chance that those AMP pages are not being tracked correctly, if you use Google Analytics. Christian … Continue reading Using AMP? A known bug is probably screwing up your Google Analytics →