Fabrizio Moreira — May 3, 2017 Follow @FabrizioMoreira— May 3, 2017 Human beings are more attracted towards visual content over the written words. It is the brain’s natural reaction as the visual medium is much easier to process. In the recent years the world of marketing has figured out how to make use of this … Continue reading How to Generate Leads Using Video Marketing
Tag Archives: Using
4 Benefits of Using Emojis in Email Subject Lines
Richard Larson — May 2, 2017 — May 2, 2017 Email open rates are vital to the success of your email marketing campaigns. Up until now, there really hasn’t been one silver bullet that will ensure an increase in email open rates. However, emojis can be that sure thing if they are done right. There … Continue reading 4 Benefits of Using Emojis in Email Subject Lines
Analyze Your YouTube Channel Performance Using Supermetrics
By Nadiia Gryshchenko April 27th, 2017 Supermetrics is a browser extension that allows you to export the necessary data for your video channel or a particular video. You can choose among three versions: a free trial, pro, and super pro version. The app integrates Google Analytics, AdWords, Facebook Ads, Bing Ads, and other platforms. Keep in … Continue reading Analyze Your YouTube Channel Performance Using Supermetrics
Using a social management platform: What you need to know
Is a social management tool right for your business? Columnist Justin Freid outlines the benefits and drawbacks of these tools so that you can make an informed decision. Justin Freid on April 21, 2017 Social has become a key component of most brands’ marketing and engagement strategies. As a result, there are quite … Continue reading Using a social management platform: What you need to know
The SEO Benefits of Using WordPress to Publish Your Content
Aashish Sharma — April 17, 2017 Follow @ineedseo— April 17, 2017 In terms of SEO, WordPress is one of the best CMS knew to date to publish your content. Back on benefits and good SEO optimization practices on WordPress. Creating and launching a full-fledged Web site is not enough to make your brand stand out … Continue reading The SEO Benefits of Using WordPress to Publish Your Content
How to cut through cross-channel noise using intent-driven personalization
4 ways intent-driven personalization can optimize your digital marketing efforts In the world of digital marketing, the ever-increasing number of consumer devices and competing messages is making it harder than ever to connect with your target audience. With consumer attention spans at an all-time low, how can you ensure that your campaigns, bids and budgets … Continue reading How to cut through cross-channel noise using intent-driven personalization
Get Found Using Google My Business
By Matthew Murray April 12th, 2017 The internet has changed the way people shop. People often start on the internet and then visit stores in person. Of the people who conduct local searches on their smartphones before buying something, 50% end up visiting a store within the day. 50% of local searchers end up visiting a … Continue reading Get Found Using Google My Business
Using Micro-Influencers to Improve Your Brand on Instagram
Scott Sims — April 12, 2017 Follow @bscottsims— April 12, 2017 For decades, word-of-mouth promotion has been a substantial contributor to all kinds of business successes. The biggest issue about this type of marketing is the lack of a system to measure results and incoming traffic. With social media movement becoming increasingly relevant in marketing … Continue reading Using Micro-Influencers to Improve Your Brand on Instagram
The Research-Backed Impact of Not Using UX Patterns
Alex Jasin — April 11, 2017 — April 11, 2017 Most people are creatures of habit. We love doing the same thing, the same way, day in and day out. Research tells us that we’re hard-wired for predictability, and that we’re not really all that spontaneous anyway. Familiarity is a rewarding feeling that’s chalk full … Continue reading The Research-Backed Impact of Not Using UX Patterns
8 Outdated SEO Strategies to Stop Using Right Away
Shivam Trika — March 31, 2017 Follow @ShivamTrika— March 31, 2017 Web technology changes rapidly. I mean, let’s face it: the Internet is different today than it was just a few years ago. So when it comes to website optimization, this leaves many people confused as to which SEO strategies are still relevant. Even if … Continue reading 8 Outdated SEO Strategies to Stop Using Right Away
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