Category Archives: Community Building

Less “Let’s Go Viral” And More “Let’s Build Community”

Arik Hanson — June 3, 2019 — June 3, 2019 Last week, Hootsuite’s Ryan Holmes wrote an outstanding piece about how the rules of social media marketing have changed. Namely, how we’ve gone from “Town Square” to “Family room” (read the full post for his explanation). While Holmes talked about how we’re in the midst … Continue reading Less “Let’s Go Viral” And More “Let’s Build Community”

Why It’s Crucial to Build a Community Around Your Business

Shawn Dill — May 14, 2019 — May 14, 2019 We all know community is important. Most of us belong to some sort of community, be it a church, neighborhood association, or professional organization. We like communities because they help define our identity, make us feel safe, and give us purpose. Roy Williams discusses community … Continue reading Why It’s Crucial to Build a Community Around Your Business

Community and Competition Are Key Factors in Finding the Right Location For a Startup

David Kiger — July 24, 2018 Follow @davidkiger — July 24, 2018 Anyone who has bought a house or had other real estate dealings has likely heard the familiar phrase “location, location, location.” The quality of the area where a residence sits is tied to the home’s overall value. The same can be true for … Continue reading Community and Competition Are Key Factors in Finding the Right Location For a Startup

Why Helping Your Community Helps Grow Your Business

Emily Wiseheart — May 24, 2018 — May 24, 2018 There is no greater pride than helping your own community succeed. By joining together with your local customers, businesses, nonprofits and organizations, you’re promoting many different benefits such as economical growth, charity awareness, and the sense of camaraderie, just to name a few. Supporting your … Continue reading Why Helping Your Community Helps Grow Your Business

Why Building Community Matters in Ecommerce (and How to Get Started)

William Harris — April 6, 2018 Follow @wmharris101 — April 6, 2018 Your products don’t sell themselves. As an ecommerce owner, it’s up to you to develop and launch marketing strategies that help your target audience better understand what problem you’re addressing, what solutions you’re offering, and why it should matter to them. The problem … Continue reading Why Building Community Matters in Ecommerce (and How to Get Started)

6 Tactics for Building an Engaged Community Using Facebook Groups

Anton Kraly — March 8, 2017 Follow @https://twitter.com/PMMarketer— March 8, 2017 Creating a Facebook group that hosts an enthusiastic and engaged community around your business, will strengthen your marketing efforts while putting social proof front-and-center. And that’s what makes Facebook groups different from business pages and profiles. Facebook groups are similar to a forum for … Continue reading 6 Tactics for Building an Engaged Community Using Facebook Groups

Why Your Business Should Be Active in Your Community

Kayla Sanders — January 31, 2017 Follow @kmaree_sanders— January 31, 2017 When your business engages with the surrounding community, the benefits ripple outward as you connect with both employees and consumers on a deeper level. Your employees will value having opportunities to engage with their community, whether through donations of funds or time to the … Continue reading Why Your Business Should Be Active in Your Community