Scott BarnettJanuary 5, 2015 Welcome to 2015! One of my favorite things about January is the end of all the prediction posts and polls. With that said, it was interesting to see how many people and polls predicted that the top two needs for small and local business owners were increasing word of mouth and … Continue reading Three Things Small Businesses Must Do To Increase Word of Mouth and Improve Customer Communication in 2015
Andrew HutchinsonJanuary 2, 2015 Another year in the evolution of digital marketing has come and gone. Some former best practices have fallen by the wayside, some strategies that would’ve been considered absolutely essential 12 months ago have now died, drifting off to the virtual graveyard in the clouds. The decline of organic reach on Facebook, … Continue reading Three Digital Marketing Predictions for 2015
Justin Wong December 30, 2014 2014 has definitely been an eventful year for social media and online marketing. It’s an area that changes and evolves constantly, making it very interesting to watch trends grow in popularity, become mainstream, and then die off completely. After a year of twists and turns in 2014, here are … Continue reading Our Top Three Social Media Predictions For 2015
Kim Stiglitz December 21, 2014 Every business could benefit from more website or brick and mortar visits. To achieve either of these things, a solid and organic online presence is vital, especially when it comes to search results. When someone conducts a search online and uses keywords related to your business, or searches branded … Continue reading Three Ways To Rock Organic Search Results
Brian Serino December 14, 2014 Rejection hurts. Salespeople don’t like to hear the word no, but the sound reverberates in their ears a lot more than most of them would care to admit. Instead of putting your head in the sand and admitting defeat, buck up! True selling doesn’t even start until you hear … Continue reading Hate Rejection? Three Ways to Turn Rejection Into Opportunity
Olivia Cole December 8, 2014 Recently we created an infographic demonstrating the role smartphones have played in transforming retail. We’ll include the infographic below, but we wanted to highlight three stats that matter for all marketers—not just those with a stake in retail—for you to consider when you’re thinking about mobile marketing. 30 Billion Inbound … Continue reading Three Stats Marketers Need to Know When Thinking About Smartphones [Infographic]
Scott Barnett December 7, 2014 I don’t mean that business owners should do all of Local SEO yourself. There’s no reason you need to understand the details of schema.org, nor should you have to take the time yourself to make sure your NAP (Name/Address/Phone) information is correct across all the citation sites, you can … Continue reading Three Words for Local SEO – Do It Yourself
Linda Dessau December 5, 2014 In early October, Social Fresh published their list of the top business blogs of 2014. If you’re looking to start or improve your own business blog in 2015, take the time to visit each of these blogs to learn from their examples. What I found even more instructive … Continue reading Three Keys To Effective Business Blogging – Lessons From The Top Business Blogs Of 2014
Brad Jefferson, November 26, 2014 With the holidays fast approaching, small business owners are looking for ways to market their business during the busiest time of the year. Celebrating its fifth year on November 29, Small Business Saturday helps businesses kickstart the holiday season with a focus on shopping local and welcoming … Continue reading Three Ways to Take Small Business Saturday Up a Notch with Video
Scott Barnett November 15, 2014 Back in May we wondered aloud what would happen if small businesses accepted online feedback instead of reviews. What’s the problem with review sites? Here’s three of them: 1. The “extortion” argument – You don’t have to look very far to see examples of companies that claim that review sites … Continue reading Three Examples Why Small Business Owners Want Online Feedback, Not Reviews
