Preeth Kumar — November 18, 2016 — November 18, 2016 Customer success managers (CSMs) are entrusted with retaining customers and optimizing their experience–a broad mandate that can look dramatically different between companies depending on industry, size, and culture. As the first customer success hire in a rapidly growing company, I’ve seen the role evolve and … Continue reading Achieving Success in a Small, Growing Company
Randall Beard — November 23, 2016 — November 23, 2016 As a teenager, I raced motocross. Racing is, of course, hard on engines, and it wasn’t long before I twisted a countershaft and faced the question of rebuilding the engine myself or taking it to a local repair shop. Given the expense involved, it really … Continue reading Your Product Launch Plan Primed for Success? The Missing Part
Get to Know: ON24 CMO Joe Hyland Amy Gesenhues on November 22, 2016 In May of last year, Joe Hyland was named CMO for ON24, leading global marketing, communication and brand strategy for the webinar-based marketing platform. “I’ve been in marketing for about 15 years, focusing primarily on marketing in the B2B and SaaS space,” … Continue reading ON24’s CMO says creativity, patience & never resting on your laurels are key to success
Sireesha Allaparthi — November 21, 2016 Follow @sutisoft— November 21, 2016 Digital transformation is creating waves across all the business functions and processes, and HRM is no exception. Digitizing HRM is about ensuring reliable access, and connecting and leveraging skilled professionals by implementing strategies that use digital connections and tools. Digital technologies can empower HR … Continue reading Digitizing HR: Why It Is Imperative For Organizational Success
Augustus Franklin — November 20, 2016 Follow @augfrank— November 20, 2016 “Famous pivot stories are often failures but you don’t need to fail before you pivot. All a pivot is is a change in strategy without a change in vision. Whenever entrepreneurs see a new way to achieve their vision – a way to be … Continue reading Business Lessons From 6 Startups That Pivoted to Success
Stefan Wolpers — November 19, 2016 Follow @StefanW— November 19, 2016 TL;DR: Agile Workspace Means Choice Among a Diversity of Spaces If you want your organization to become agile, adding more whiteboards to the workplace will not suffice. You have to abandon the idea that the workspace is an assembly line for white-collar workers. You … Continue reading Agile Workspace: The Undervalued Success Factor
Brooke B. Sellas — November 9, 2016 Follow @madSMscientist— November 9, 2016 Engagement rates have long be sought after when it comes to social media success. We need likes! We need more fans and followers! Let’s boost that for more reach! Pay for ALL the video views! But for plugged-in marketers, whisperings of engagement and … Continue reading Do Engagement Rates Impact Social Media Success?
By Heba Hosny November 8th, 2016 The previous articles in the “Influencer Marketing 101” series covered the following areas: How to identify and track the right influencers (Part 1) Proven influencer pitching tactics (Part 2) Creative Ways to Compensate Influencers [Case Studies] (Part 3) How to Become a High Paid Influencer? (Part 4) This comprehensive series … Continue reading Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)
Mathilde Augustin — October 28, 2016 — October 28, 2016 What’s the point of automation? Customer Success Managers are people and because of that, they are very good at doing people things. For instance, Customer Success Managers have the opportunity to bring value to their customers thanks to their domain expertise. By being experts in … Continue reading How To Leverage Automation For Customer Success
by David Miller Follow @davidmiller4312October 25, 2016 At the root of any successful project stands a project manager, and even though some people think that the only task a project manager has is to remind everyone about deadlines and set up meetings, that is actually not the case. Project managers need to have a deep … Continue reading 4 Important Key Areas of Success for Any Project Management Team
