Jock Breitwieser July 23, 2020 So, you’re interested in improving your social selling skills. Naturally, you want to dedicate your limited time to a platform that is going to have the most impact on your business. This leads many to choose Facebook, the world’s largest social network. There are many reasons why Facebook makes an … Continue reading Social Selling on Facebook Done Right in 5 Easy Steps
Victoria Taylor July 22, 2020 Video marketing is one of the most powerful marketing tools to date. Maybe that’s why 92% of marketers say it’s an important part of their marketing strategy. An in-depth study by Wyzowl found: 89% of video marketers say video gives them a good ROI. 87% of video marketers say video … Continue reading 16 Best Paid & Free Social Media Video Maker Apps for Marketers
Chris Christoff July 22, 2020 What’s the first thing you do when you’re shopping online? Studies show that 87% of the time you check out social proof to know what others are saying about the product. And like any rational buyers, you go for products with positive feedback, rather than something that has low ratings … Continue reading 4 Ways to Add Social Proof to Your eCommerce Site
Susan Friesen July 20, 2020 Your Guide to eCommerce Social Media Marketing Having a presence on social media is essential to building and growing brand awareness, driving traffic to your website and increasing leads and sales. But your accounts aren’t just platforms for sharing content and engaging with visitors to accomplish those goals. From Facebook … Continue reading How to Nail Social Media for eCommerce
Ray Wang July 17, 2020 Is social media engagement rate still a relevant metric? To make a long story short, the answer is yes. While using social media metrics such as conversion rate or lead generation rate is a more common practice to assess the quality of social media marketing, measuring social media engagement rate … Continue reading Is Social Media Engagement Rate Still a Relevant Metric?
Dhariana Lozano July 16, 2020 Nothing is more frustrating than putting time into creating content, showing up on social media, taking time to make sure your captions are just right.. just to hear crickets. Trust me, I’ve been there. After leaving my traditional 9-5 I had to figure out how to build my personal brand … Continue reading Why Your Social Media Isn’t Bringing You Any Clients
Angela Hausman, PhD July 16, 2020 Courtesy Salesforce Canada Social media marketing requires a sustained effort to reach your target marketing using their preferred channels while adapting content to fit the rules, norms, and optimization strategies that work in each platform. Adding a new social network to the mix relies on having sufficient bandwidth and … Continue reading Instagram Marketing for Dummies: Unique Aspects of This Social Platform
Jared Atchison July 15, 2020 Are you an affiliate marketer looking to make more money from your website? If so, you’re not alone. Many people, just like you, are turning to the world of affiliate marketing to make a living. If you’re not familiar, affiliate marketing can be defined as a marketing process where someone … Continue reading How to Use Social Media to Skyrocket Affiliate Sales
Evanne Farmer July 15, 2020 Why is social media engagement important? According to Oberlo, “social media engagement helps you strengthen your customer relationships.” By liking, commenting and sharing, users show interest in your brand and by engaging back with them, you build brand trust. This relationship is vital to increase your organic reach and customer … Continue reading How to Drive Social Media Engagement
Dhariana Lozano July 15, 2020 Selling on social media isn’t always so straightforward. Most of us are not a big celebrity where one tweet or Instagram post can drive a ton of traffic and sales. Striking a balance between value and sales messaging is key to not coming off as too salesy online. In this … Continue reading How to Sell on Social Media Without Being Too “Salesy”
