Sahail Ashraf August 25, 2021 TikTok is a great place for brands to be. But it isn’t somewhere you can ‘fly blind’. Take a look at our tips that will help your brand become successful on the platform. TikTok is, first and foremost, meant to be a fun place. This means that success on the … Continue reading How to Be Successful on TikTok
Kamaria Campbell August 21, 2021 By now, I’m sure you’re aware of Instagram’s short, punchy, and entertaining video clips called Reels. Since its launch in 2020, the use of Reels has grown tremendously. As a business owner or marketing manager, I know resources and budgets are finite. So, you’re faced with a few questions: Should … Continue reading TikTok vs. Instagram Reels: What’s the Difference?
Plus another reminder to take our 3 minute Event Participation survey. Chris Wood on July 23, 2021 MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered … Continue reading Time spent on content is what matters to TikTok: Friday’s Daily Brief
TikTok Taps Vimeo To Go After SMB Market by Laurie Sullivan , Staff Writer @lauriesullivan, July 19, 2021 Google, Microsoft, and Facebook built a community of small and medium-sized companies to grow their respective ad businesses. Small businesses feed Google and Facebook. Ten years ago, Ian Lurie answered the question of what percentage of Google’s ad revenue … Continue reading TikTok Taps Vimeo To Go After SMB Market
TikTok 3-Minute Videos Attract Nonprofits To Marketing, Team-Building Ahead Of July 4 by Laurie Sullivan , Staff Writer @lauriesullivan, July 2, 2021 My daughter works for a nonprofit. She and her team this week created a three-minute long TikTok video as a team-building exercise. In fact, her entire organization at the location in which she works … Continue reading TikTok 3-Minute Videos Attract Nonprofits To Marketing, Team-Building Ahead Of July 4
Slye Joy Serrano May 12, 2021 During the height of the pandemic, people have been confined in their homes. Between bingeing TV series and adapting to the disruption of the lockdown to our everyday lives, at-home consumers have been consuming more content than ever. Mikkel Høimyr, Head of Marketing at Shakr, noted that some of … Continue reading The Rise of TikTok Influencers: How Gen Z Is Reinventing Influencer Marketing
Chris Stanislawek April 19, 2021 TikTok’s 800 million user platform has become a cornucopia of advertisement opportunities with its video-only content and your small business now has a leg up with TikTok’s new self-serve marketing platform. Whether you’re trying to drive traffic to your website, increase sales or launch a new product, a well-targeted and … Continue reading How to Use TikTok Ads: The Ultimate Guide for Small Businesses
Sophie Beard April 8, 2021 TikTok Creators can now produce content even easier with the new video editor. How do you use it? We take a look. TikTok is helping creators to produce content quickly and easily using their new video editor. The new tool provides marketers with a range of editing features including adding … Continue reading Latest TikTok News: New Video Editor
Nicole Blanckenberg March 23, 2021 Is it time to include TikTok Ads for eCommerce in your store marketing strategy? It may just be – for the right product and market, that is. TikTok is available in more than 150 countries, with users spending 476 minutes per month on the app, second only to Facebook. TikTok … Continue reading Time to Test TikTok Ads for eCommerce?
Kamaria Campbell March 25, 2021 In the past year, TikTok has taken the social media world by storm. With an estimated 1.1 billion users, 2.6 billion app downloads, and its endless creative potential, users can’t get enough. For the sake of comparison, Facebook has an estimated 2.8 billion users and Twitter has an estimated 330 … Continue reading What Is TikTok? An Introduction to TikTok for Brands