by Jessica Palmeri March 26, 2016 Follow @palmerij2March 26, 2016 Social media is deeply embedded in our daily lives today — particularly with Millennials. Millennials have been immersed in technology and social media since they were born and they are expected to account for 75 percent of the global workforce by 2025. Given the prevalence … Continue reading 3 Ways to Spot Top Quality Candidates via Social Media Screening
by Mike Moran March 26, 2016 Follow @MikeMoranMarch 26, 2016 This is an old topic–it predates even the term social media. I remember being asked about what to say to lawyers years ago about the “risks of blogging.” But apparently, it’s a topic that has legs, because someone recently asked me this very same question … Continue reading What to Tell Your Legal Department About the Risks of Social Media
How do you know if your social data efforts are making an impact on your business? Columnist Will McInnes outlines some key performance indicators that will help you know if you’re making a difference. Will McInnes on March 25, 2016 So you say you’re a socially savvy marketer — and you’re checking the boxes … Continue reading The 5 KPIs that define a successful social CMO
by Sahail Ashraf March 24, 2016 Follow @TalcontentMarch 24, 2016 Remember when calls-to-action on social media used to be so incredibly spammy that they turned buyers off everywhere? You couldn’t move for CTAs that were loud, in your face and generally extremely pushy. Enough so to make people think that they would steer clear of … Continue reading How To Create Killer Calls To Action On Social Media
by Susan Gilbert March 24, 2016 Follow @SusanGilbertMarch 24, 2016 Would you like to find new prospects with Twitter? You can use this micro blog platform to get your message out there and add leads to your existing sales funnel. Twitter is a perfect venue to communicate with your audience and attract more buyers for … Continue reading Social Selling: How To Find New Prospects With Twitter
by Brian Basilico March 23, 2016 Follow @bbasilicoMarch 23, 2016 So, today our dog, Buddy Guy, had some issues. Kim (my wife) was home from work and the dog threw up. Then she made him a special dinner of hamburger and rice and he threw that up again. She was freaked (and justifiably so). Three … Continue reading A New Way To Think About Social Media?
by Jayden Chu March 23, 2016 Follow @jaydenchuMarch 23, 2016 A Business2Community.com article states most B2B marketers struggle with defining their social media marketing goals. “For instance, should you focus on the number of blog posts per week and tweets per day? How about the number of fans and followers? Maybe retweets, brand mentions, and … Continue reading What Are Your Social Marketing Goals?
by Jake Camacho March 23, 2016March 23, 2016 With so many people talking about social media these days, there’s bound to be a bit of misinformation thrown into the mix. It can all get very confusing – especially if you’re new to the game. Even seasoned pros can be misled by all the half-truths floating … Continue reading Are These Social Media Myths Hurting Your Strategy?
by Julie Chomiak March 23, 2016March 23, 2016 Businesses often go through periods of plateau while they build credibility and become leading authorities in their industries. Watching your company’s web traffic stagnate can be deflating, but there are ways to get your business out of this phase and improve momentum. By actively managing your social … Continue reading Increase Your Website Traffic by Growing Your Social Media Following
by Matthew Harris March 23, 2016 Follow @AddisonWhitneyMarch 23, 2016 The question whether or not to have a presence on at least one social media platform has become an easy one for brands – without any social media existence, a brand will be left out of one of the fastest-growing and increasingly vital aspect of … Continue reading 5 Ways to Ease Social Media Branding Worries
