by Daniela McVicker March 30, 2016March 30, 2016 I’m sure you are getting tired of hearing it. Everyone is telling you to proliferate your brand, get out there on social media and grow an audience, develop relationships with your customers and potential customers… The list goes on. Unfortunately, if you are a startup immersed in … Continue reading 9 Ways to Grow Your Startup With Social Media
by Mickie E Kennedy March 30, 2016 Follow @ereleasesMarch 30, 2016 As the owner of a small business, you are probably already aware that social media can be a great asset and a huge liability. We have heard countless times that in order to move business forward, engage customers, and drive sales we must be … Continue reading 7 Social Media Dos and Don’ts for Small Business Owners
by Jennifer Hanford March 30, 2016 Follow @jennghanfordMarch 30, 2016 Did you work for (or own) a business before social media arrived on the scene? It really wasn’t all that long ago. If you did, then you remember how businesses once relied upon other options – such as cold-calling, tradeshow booths, or printed ads – … Continue reading 3 Reasons Why Business Social Media Continues to Be a Non-Negotiable Marketing Tool
by Jake Camacho March 29, 2016March 29, 2016 It seems that everyone these days is fixated on how they can appeal to Millennials – and rightfully so. In the US alone, they make up about a quarter of the population and wield an annual spending power of $ 200 billion. You can hardly fault a … Continue reading 5 Great Social Media Marketing Tips For Appealing To Millennials
by Albane Flamant March 29, 2016March 29, 2016 What is the secret to a perfect social media post? On Twitter, the most successful tweets can reach over 750,000 retweets. Using Talkwalker’s social media analytics, we looked at a year’s worth of social messaging to determine what works best on Twitter and Facebook to get netizens … Continue reading The Roadmap to a Perfect Social Media Post
by Tukan Das March 29, 2016 Follow @tdasMarch 29, 2016 Many sales pros and B2B marketers have written off social media as a somewhat effective, if difficult to measure, means of increasing brand awareness. Sure, it can get people talking, but it doesn’t do much to directly contribute to the bottom line. If you’ve caught … Continue reading How to Use Social Data for Better Lead Generation
by Luana Spinetti March 28, 2016 Follow @LuanaTFMarch 28, 2016 The idea behind this post came from two simple questions: How can I maximize the marketing power of each social media channel without wasting time and resources? And How to boost blog traffic without relying heavily on Google? Both problems came to me with a … Continue reading Create A Social Media Marketing Chain To Boost Promotion Benefits
Exploring new opportunities to integrate social media into your local brand’s SEO strategy? Columnist Lydia Jorden reviews how to elevate your local search presence using Snapchat and Quora. Lydia Jorden on March 28, 2016 The challenge in an integrated search and social strategy is leveraging popular social platforms to increase website positioning on search engines. Using social media to … Continue reading Leveraging social media for local SEO
For advertisers and brands, search engine marketing (SEM) and search engine optimization (SEO) have been the tried and true methods of reaching customers on the internet. However, the constantly rising popularity of social media is forcing advertisers to sit down and think, “Am I really using the best strategy for my brands now?” So, now … Continue reading SEO vs. Social Media: How to Choose the Best Strategy
by Gary Thompson March 27, 2016 Follow @sociallyINMarch 27, 2016 It has become clear that social media has an undeniably large effect on business. Whether it means entertaining customers across platforms, handling customer concerns, driving sales, or establishing brand image, the importance of the consumer-facing aspect of social media is now common knowledge. However, when … Continue reading Internal Benefits to Becoming a Social Workplace
