Never Mind Reach — Organic Social Media Vital To Understanding Customers by Graeme Jamieson , Op-Ed Contributor, January 10, 2018 EMarketer recently released a report on organic social media with an article headlined: “Is Organic Social Media Marketing Still Relevant?” One quote caught my eye: “You might as well take your budget to the bank, … Continue reading Never Mind Reach — Organic Social Media Vital To Understanding Customers
Tag Archives: Social
5 Social Media Tips for Executive Coaches
Jon Anderson — January 12, 2018 — January 12, 2018 geralt / Pixabay As an executive coach, you’re an expert at helping top businesspeople reach their full potential. You have an abundance of knowledge to share with the C-Suite, and you’re confident in your abilities to help executives succeed. But, you may not be quite … Continue reading 5 Social Media Tips for Executive Coaches
4 Ways to Increase Customer Engagement With Social Media Direct Messaging
George Beall — January 11, 2018 Follow @GeorgePBeall — January 11, 2018 Photo-Mix / Pixabay Over the past few years, customers have slowly been shifting to social media as their primary means of directly connecting with brands. From customer support to questions about products, direct messaging has become a go-to for consumers to bring forward … Continue reading 4 Ways to Increase Customer Engagement With Social Media Direct Messaging
Your Social Media Should Be More Social
Logan Godfrey — January 10, 2018 — January 10, 2018 MikeRenpening / Pixabay As a 25-year old, I have seen a surprising amount of what’s considered good business practices along with my fair share of bad ones. Most of these practices have occurred within marketing, journalism, and the entire digital media spectrum that I’ve seen … Continue reading Your Social Media Should Be More Social
100 Best Questions That Will Guide Your Social Media Resolutions
Carol Stephen — January 8, 2018 Follow @Carol_Stephen — January 8, 2018 Don’t know exactly what resolutions you should have for your social media for 2018? Here are a few questions to help you develop your social media resolutions. There are 10 sections: Audience, Identify Your Why, Engagement, Content Creation, Platforms, Video, Images/Infographics, Keywords and … Continue reading 100 Best Questions That Will Guide Your Social Media Resolutions
5 Social Media and Digital Marketing Trends to Watch in 2018
Eileen Canady — January 5, 2018 Follow @eileencanady — January 5, 2018 What are the trends that will matter most for CMOs and other marketing leaders in 2018? Though I don’t pretend to have a crystal ball or to know exactly what’s going on in your company, I can share what’s top of mind for … Continue reading 5 Social Media and Digital Marketing Trends to Watch in 2018
3 Marketing Strategies to Maximize Your Social Media Efforts
Karen Cordaway — January 5, 2018 — January 5, 2018 Marketing strategies are all over the web. It can be daunting to figure out what works the best for you. We know that clients aren’t just going to fall out of the sky and land in our lap. Here are some ideas to help you … Continue reading 3 Marketing Strategies to Maximize Your Social Media Efforts
Email Marketing and Social Media: How To Combine Your Efforts In 2018
Brooke B. Sellas — January 5, 2018 Follow @madSMscientist — January 5, 2018 If email marketing and social media battled it out, who would win? Social media allows businesses to meet the consumer where they are but engagement and reach are quickly dwindling. Email marketing, however, has the reach, but only if you have a … Continue reading Email Marketing and Social Media: How To Combine Your Efforts In 2018
The Problem with Oversharing on Social Media
Mandy Edwards — January 3, 2018 Follow @memktgservices — January 3, 2018 StockSnap / Pixabay We all know ‘those’ people. They may be in our family. They may be in our circle of friends. They may even be some of your employees. I’m talking about the ones who overshare on social media. You know, give … Continue reading The Problem with Oversharing on Social Media
How Your Small Business Can Benefit From Social Influencer Marketing
Shane Barker — January 3, 2018 Follow @shane_barker — January 3, 2018 Do you think social influencer marketing is for small businesses like mine? Of course, it is! But, why is Kim Kardashian going to promote my product on her Instagram? She’s not going to. Who, then? There are influencers in every niche with a … Continue reading How Your Small Business Can Benefit From Social Influencer Marketing