By Ivan Kreimer January 26th, 2018 Are you looking to boost your social media presence? Do you want to do it in a simple, cost-efficient manner? Then you need to take a look at Facebook Live video. With over 100 million hours of daily video watch time, Facebook Live is rated as the most impactful video … Continue reading 5 Ways to Grow Your Social Media Presence with Facebook Live Video
Jimmy Rodela — January 25, 2018 Follow @dbjim21 — January 25, 2018 Social media has become much more visual over the years, and it should come as no surprise that photos have taken center stage. For businesses, that means they need to be able to come up with photos that look good, stand out, and … Continue reading 3 Ways to Come Up with Better Photos for Social Media
Todd Kunsman — January 24, 2018 Follow @OhSoFreshMusic — January 24, 2018 At this point, almost every business understands the value social media brings to their business. Whether it is brand visibility, web traffic, or lead generation, social is typically a main strategy that is included in marketing and sales. With the growth and importance … Continue reading How to Get Employees Comfortable Contributing to Social Media Marketing
Google Search Visibility Of Social Falls, Video Rises by Laurie Sullivan @lauriesullivan, January 22, 2018 U.S. social media sites fared poorly in visibility on Google’s search engine in 2017, but YouTube and a few other video sites performed more favorably, which resulted in higher visibility. The top three sites — all social media — experienced … Continue reading Google Search Visibility Of Social Falls, Video Rises
Brent Pohlman — January 20, 2018 Follow @brentpohlman — January 20, 2018 In 2018, I really believe we will see a backlash on news feeds, senseless discussions and more people leaving sites like Facebook and Twitter. My response – “It’s about time.” I feel like people are finally speaking up or saying no to senseless … Continue reading Social Media – Be Real and See Real Results
Albizu Garcia — January 19, 2018 Follow @gainapp — January 19, 2018 Dark social is not as scary as it sounds, but you should still be paying attention to it. If you’ve never heard the term before, dark social refers to social sharing through private channels that your website analytics tool cannot track as referrals. … Continue reading What Your Brand Needs to Know About Dark Social
Megan Mosley — January 18, 2018 Follow @ReferralRock — January 18, 2018 Referral marketing doesn’t just happen on its own. Just like other marketing promotions, your referral program needs to be promoted and fed into your various marketing channels. One of the most powerful channels of promotion is social media. And a social referral program … Continue reading Best Practices For Referral Marketing on Social Media
When companies try to use social data for providing insights, they very often fail. Contributor Nate Elliott offers four ways to fix this problem. Nate Elliott on January 17, 2018 For the last 15 years, we’ve been using social data wrong. We think that because social marketing programs create lots of social data these … Continue reading Four ways to fix the social data disconnect
Eric Rosenberg — January 17, 2018 — January 17, 2018 geralt / Pixabay At a conference I attended, Smart Passive Income founder Pat Flynn told the audience, comprised of bloggers, finance business owners, and media, that you should “be everywhere.” You can see this implemented at Pat’s active blog, Twitter account, Facebook group, YouTube channel, … Continue reading Which Social Media Platform is Best for Your Business?
Brooke B. Sellas — January 16, 2018 Follow @madSMscientist — January 16, 2018 Outsourcing your social media marketing is not an easy decision. No one knows your business better than you. On the other hand, you don’t have the time to manage every single notification, much less work 365 days a year. Use this guide … Continue reading The Ultimate Guide To Outsourcing Your Social Media Marketing
