by Lindsey Patterson July 13th, 2015 Having analytics is one thing; knowing how to interpret them is quite another. Here are a few ways that you can gather actionable insights from the SEO analytics that you pay for or gather from your free service. Data Points You can make certain conclusions from individual bits … Continue reading Get Insights From Your Site Analytics
Govind AgarwalJuly 12, 2015 Search Rankings are paramount to any website’s success. There are a number of ways to help you soar the search results peak. However Google Plus is one of the lesser known ways to make it. When you own a small business website or blog, you want to do everything possible to … Continue reading Enhancing SEO Of Your Site With Google+
Ranjana SharmaJuly 5, 2015 Recently I started thinking about why launching an eCommerce site is so difficult. Even when we plan out every detail, we are still not prepared enough. Things go wrong unexpectedly. Having done more than 25 site launches in my career, I still feel that every site launch has unique challenges. You … Continue reading Countdown To A Site Launch
Julia McCoyJune 30, 2015 Roundabout August 2014, Google announced that it was including HTTPS as a lightweight criteria for aiding page ranking. When Google said this, not a whole lot of people took the news truly to heart. Previous exploration of the statistics had shown that HTTPS was pretty much a parallel of HTTP and … Continue reading Why Your Site Content Must Be HTTPS: Google’s Latest Update
Bill FaethJune 29, 2015 Are You Utilizing the Potential of Live Chat? An undisputed truth of today’s eCommerce shopper is that they expect a certain level of customer service and interaction from the websites they frequent. A first-time shopper expects much more out of their online experience with a brand than discounts, promotions or product … Continue reading 5 Key Reasons to Implement Live Chat on Your eCommerce Site
Matthew SantosJune 8, 2015 The world is quickly shifting into a mobile habitat, and if you haven’t invested into building a mobile version of your site yet, I’ll tell you who has, your competition. All of your mobile visitors are being swept from right under your feet, and you didn’t even know it. Here’s a … Continue reading 5 Ways Your Site is Craving an Immediate Mobile Makeover
Debi LewisJune 8, 2015 Business owners have limited supplies of three things: time, patience, and money. Whichever of those items is the scarcest commodity in the moment will determine the relative importance of finding hidden stores of the other two. Most often for my clients, money is the hardest thing to spare when they’re looking … Continue reading Free Stuff for Plucky Web Site Owners
Katey FerenziMay 29, 2015 Nearly every single effort on the part of an online business owner is a step toward increasing or optimizing their conversion rate. After all, you can be buying ads across the internet and pulling in hoards of traffic, but if none of those people convert –– all of that money is … Continue reading Conversion Rate Optimization: 22 Ways to Increase Site Speed, Performance and Security to Improve Customer Trust
Jess HallMay 28, 2015 Last month, Google updated its algorithm to make its search results friendlier to smartphone users. We knew those changes were coming; mobile search is more prevalent than desktop, and it’s much more likely to result in sales for online businesses. In fact, we’ve been blogging about the importance of responsive website … Continue reading Was Your Site Hit By Google’s New Mobile-Friendly Algorithm? Use This Quick Guide to Recover and Prepare for the Future of Mobile Search
Rakesh SoniMay 28, 2015 Are you experiencing lower than anticipated conversion rates? Are your landing pages performing poorly? Are sales down on your website? This isn’t WebMd, but we’ve diagnosed you with a bad case of “Crap-Ass CTA.” Don’t be upset, it happens to the best of us, and the best news is: we can … Continue reading Why the CTA Button is the Most Important Part of Your Site
