Tag Archives: need

Businesses Need to Focus On Employee Recognition, Especially Now

Beth Thornton — April 23, 2020 While the majority of the workforce continues to work at home, a major challenge for leaders in the foreseeable future is one of keeping their employees engaged, productive, and happy through this time of stress and unknown. This challenge, like many others, is one that falls very squarely on … Continue reading Businesses Need to Focus On Employee Recognition, Especially Now

Considering software to manage your digital commerce advertising? Here’s what you need to know.

There’s more tech than ever to help you scale up ads on Amazon, Walmart and other commerce platforms. Pamela Parker on April 21, 2020 Deciding whether or not your company needs a digital commerce advertising management platform calls for the same evaluative steps involved in any software adoption, including a comprehensive self-assessment of your organization’s … Continue reading Considering software to manage your digital commerce advertising? Here’s what you need to know.

5 Examples of LinkedIn Showcase Pages (+ Best Practices You Need to Adopt)

Micah Lally — April 15, 2020 Most businesses have more than one type of audience or buyer persona. In fact, you’re probably targeting at least two or three different niches at any given time. LinkedIn has proven itself as an effective tool for reaching out to leads and speaking to your target audience. But you’re … Continue reading 5 Examples of LinkedIn Showcase Pages (+ Best Practices You Need to Adopt)

The benefits of B2B marketing automation platforms: What you need to know

Thinking about adopting a B2B Marketing Automation Platform? Here’s what you can expect to gain. Pamela Parker on April 15, 2020 The proliferation of digital channels and devices has made it difficult for B2B marketers to accurately target prospects with the right messages, on the right devices, at the right times. Prospects are managing more … Continue reading The benefits of B2B marketing automation platforms: What you need to know

The 5 Strategies You Need Now to Increase Post-COVID-19 Employee Loyalty

Jolene Risch — April 10, 2020 There’s no sugar-coating it. Your employees are scared, and since we’re being 100% honest, you’re scared too. The world changed in a matter of days, and with the state of the world in question, employees are looking to companies for some semblance of support or security. While you can’t … Continue reading The 5 Strategies You Need Now to Increase Post-COVID-19 Employee Loyalty

16 Metrics You Need to Focus on When Reviewing Your LinkedIn Analytics

Micah Lally — April 7, 2020 LinkedIn has proven itself as a great lead generation tool for businesses across the board. But, unlike most other social media platforms, you can’t just look at basic metrics in order to understand if your strategy is actually pulling its weight. For the full picture of your successes and … Continue reading 16 Metrics You Need to Focus on When Reviewing Your LinkedIn Analytics