Ian NewcombeMarch 16, 2015 Mobile retail technology is essential for retailers to successfully increase basket size. With the variety of options out there, which mobile retail technologies should retailers be using? Mobile revolution The proportion of retail purchases made on a mobile phone or tablet rose to 34% in the first quarter of 2014, from 20% … Continue reading The Top 8 Mobile Retail Technologies to Help You Increase Basket Size
ZOG DigitalMarch 13, 2015 Google controls the online world. The company’s global search market penetration is nearly 60 percent, so when the search giant speaks it’s natural that marketers listen—especially when Google announces sweeping changes to its mobile SEO rankings system as it just did. Beginning April 21, Google will start ranking websites optimized for … Continue reading Websites Lacking Mobile Optimization And Responsive Design Will Lose Search Visibility – Google Confirms [Video]
Study says mobile video consumption continues to rise rapidly, up 16 times what it was in 2011. Amy Gesenhues on March 12, 2015 To no one’s surprise, more and more people are watching video content on their mobile devices. What’s astounding is how fast mobile video consumption is growing. According to video marketing firm Ooyala, … Continue reading Video Trends Report: Mobile Video Plays Doubled YoY In Q4 2014; Up 15% From Previous Month
Craig TomlinMarch 9, 2015 Google hates your non mobile website, and has declared war on bad mobile UX, here’s what you can do to fix it so that you stay in Google’s good graces. Google hates you, not because you’re cuter than they are or because you always sat at the popular kids table, but … Continue reading Why Google Hates Your Non Mobile Website
Tracey WallaceMarch 7, 2015 Google’s algorithm changes have a long history of seriously affecting corporations using SEO to bolster their brand, often without much weight behind the content they are publishing. Content farms were the first to take a hit, with companies including Demand Media and Ask.com experiencing significant traffic declines due to poor quality … Continue reading New Google Algorithm Change on the Horizon: Prioritize Mobile or Be Penalized
Liz O’Neill DennisonMarch 6, 2015 image source: Mashable Last week Google announced that as of April 21st, they’ll use mobile-friendliness as a ranking factor in their mobile search results. This is no surprise when you consider mobile statistics like these: Among U.S. adults, 22.9% of all media time in 2014 was spent on mobile Mobile … Continue reading Google Is Ranking for Mobile Optimization. Here’s What You Need to Know (and Do).
Eric HammisMarch 5, 2015 It should come as no surprise when we tell you that mobile shopping saw a significant increase in 2014. So much that a new holiday was created called Cyber Monday. Now yes, Cyber Monday has been around for a while, but it wasn’t until the last few years that is started … Continue reading The Rise Of Mobile Marketing [Infographic]
Mary-Blanche KraemerMarch 4, 2015 The number of people using mobile devices to access the web has skyrocketed over the past few years, making it increasingly important for professional services firms to make their websites mobile friendly. Even with a number of statistics to support this, many firms have not taken the plunge and implemented a … Continue reading Responsive vs. Mobile Website: Which Is Right for Your Professional Services Firm?
If you already have a mobile-friendly website, is an app a necessity? Contributor Daniel Cristo says you only need one if you don’t want to fall behind the competition. Daniel Cristo on March 3, 2015 The single, most popular, mobile strategy question I get asked is, “Do I really need an app?” The safest answer … Continue reading Does My Business Really Need A Mobile App?
Laurie Sullivan @lauriesullivan, (March 03, 2015) The first rule of search engine marketing is never say never. Indeed, many company executives do — but Darren Clark, CTO at YP.com, isn’t one of them. On Tuesday he announced the launch of ypSearch Marketplace, a keyword-bid local search marketplace that enables national brands to reach YP’s 80 … Continue reading YP Automates Local And Mobile Search Buys For National Brands
