Plus, looking at stumbling blocks for digital transformation Kim Davis on April 12, 2021 Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does, sign up here to get it delivered to your … Continue reading How inclusion can lead to diversity in marketing: Monday’s daily brief
Tag Archives: Marketing
How to Maximize Your Email Marketing ROI
Jared Atchison April 12, 2021 When it comes to growing your business, you can’t go wrong with email marketing. Recent reports show that, on average, email offers a staggering 4,400% return on investment (ROI), which makes it one of the most profitable ways to connect with customers. As you build rapport with users, you’ll start … Continue reading How to Maximize Your Email Marketing ROI
Email Marketing Localization: How to Optimize Your Global Email Strategy
Mary Dolan April 6, 2021 Here’s a confession: I’m tired of being at home. Don’t get me wrong, I love my city. But not being able to travel to other cities or countries for so long is more than a little difficult. If you’re anything like us, you’ve probably been daydreaming about visiting other countries … Continue reading Email Marketing Localization: How to Optimize Your Global Email Strategy
How inclusion can lead to diversity in marketing and communications
Inclusion and diversity consultant Dr Lauren Tucker explains why inclusion comes first Kim Davis on April 9, 2021 at 1:09 pm In an article published this week by The Atlantic magazine, Adam Serwer writes: “Putting out statements supporting Black Lives Matter or adorning their logos with pride colors is very easy for big corporations, but … Continue reading How inclusion can lead to diversity in marketing and communications
30 Unbeatable Instagram Marketing Strategies
Kyra Goodman April 8, 2021 We don’t need to tell you how many millions of users are active on Instagram right now (there’s currently 1.074 billion users worldwide The truth is this: achieving cut-through on Instagram comes down to pinpointing your target audience and figuring out how to convince and convert them into paying customers. … Continue reading 30 Unbeatable Instagram Marketing Strategies
The Power of Personalization in Digital Marketing
Ruhi Van Andel | April 8th, 2021 Personalization in digital marketing is an incredible tool that’s consistently proven to improve campaign results if executed in an engaging, authentic manner. This article explores how looking at things from the customer’s perspective could be a game-changer in your digital marketing strategy. Most of us who existed in … Continue reading The Power of Personalization in Digital Marketing
The Problem With Digital Marketing
Matt Janaway April 8, 2021 It’s not hard to see why more and more people are stepping into the digital marketing world. With an umbrella of profitable careers to choose from in one of the UK’s biggest growth industries, everyone wants to come out on top. However, as a marketer myself, and huge ecommerce enthusiast, … Continue reading The Problem With Digital Marketing
How is AI (Artificial Intelligence) Changing the Digital Marketing Game?
Ruhi Van Andel | April 8th, 2021 Artificial intelligence has taken the digital marketing world by storm. This post sheds light on how AI has impacted digital marketing, with the help of its prominent use cases. Artificial intelligence (AI) was just an ambiguous term in the realm of digital marketing a few years ago. Today, … Continue reading How is AI (Artificial Intelligence) Changing the Digital Marketing Game?
Tips for Building a Robust B2B Email Marketing Strategy
Angela Hausman, PhD April 6, 2021 As a B2B business, you know that lead nurturing is the name of the game. It commonly takes up to five contacts with a potential customer before they are able to close. With the average cost of a B2B sales call hovering just over $ 500 you can easily … Continue reading Tips for Building a Robust B2B Email Marketing Strategy
Marketing Your Startup to Achieve Success: 5 Tips
Angela Hausman, PhD April 5, 2021 Running a startup offers many challenges and rewards to the budding entrepreneur, not the least of which is marketing your business and managing its finances. While every new business, and most existing ones, struggle with financial management, choosing to maintain strong finances with an RCM software if you’re in … Continue reading Marketing Your Startup to Achieve Success: 5 Tips
Random Posts on
6 keys to more effective email marketing
How to Capitalize on Instagram as a Small Business
Window shopping 2.0: How visual search is revolutionizing digital fashion retail
Is It Long Enough For Them? Your Resume Length!
7 Time-Saving Secrets Busy Entrepreneurs Live By
The Marketing Collateral You Need to Start a Business
How leaders can create a culture where people see work as its own reward
What can a potential U.S. TikTok ban teach marketers?
15 Keyword Research Tools That Will Optimize Your AdSense CPCs
