John Ejiofor July 6, 2021 Your email marketing must come with a big bang; it must click, it must resound, and most importantly, it must get to your subscribers. Email marketing is still the surest way to ensure that you are relevant in the marketing landscape, but you can’t go about bombarding your subscribers with … Continue reading IP Warming: How to Get a Big Bang From Email Marketing Campaigns
Category Archives: Email Marketing Strategy
A Beginners Guide to 8 Email Marketing Strategies
Sajjad Ahmad June 30, 2021 The cutthroat email inbox of your average consumer roils with marketing messages. Some contain competitive subject lines, whereas some are more attention-seeking emails. Hundreds of companies send hundreds of emails every day. Hence, your chance to be seen in hundreds of emails remains thin. But you can change the game … Continue reading A Beginners Guide to 8 Email Marketing Strategies
10 Tips for Email Marketing Success
Jessica Coghlan May 10, 2021 According to recent 2021 data, more than 319 billion emails get sent every single day. Whether personal or professional, individuals are constantly refreshing their inboxes for new messages. This creates a massive opportunity when considering which digital marketing tactics you should invest in for your business. Email marketing is a … Continue reading 10 Tips for Email Marketing Success
Planning and Implementing Your Email Marketing Strategy…Part 2
Mike Parry May 10, 2021 Following on from last week’s blog I am taking a look at how you go about implementing some of the ideas mentioned and try and flesh out the opportunities afforded by the medium of email marketing part 1. List Growth How do you go about growing your list? You can … Continue reading Planning and Implementing Your Email Marketing Strategy…Part 2
Reducing Unsubscribe Rates like an Email Marketing Expert
Amanda Amore May 9, 2021 Are you looking to reduce email unsubscribe rates? We’ve got you covered! Let’s keep it real – email unsubscribes are bound to happen every so often. It’s just a part of email marketing. Hey, it may even be a good thing to lose subscribers that aren’t engaging with your brand! … Continue reading Reducing Unsubscribe Rates like an Email Marketing Expert
Planning and Implementing Your Email Marketing Strategy
Mike Parry May 2, 2021 Email Marketing Strategy Just because you can do something doesn’t necessarily mean that you should! It’s an old adage and one many email marketers would do well to consider before embarking on their email marketing strategy. If we start from what is possible, the prospect of drawing up an email … Continue reading Planning and Implementing Your Email Marketing Strategy
7 Email Marketing Strategies and Tips for 2021
Sumeet Anand April 12, 2021 Email marketing was and will continue to be one of the most cost-effective marketing strategies. After all, it doesn’t cost much to send bulk emails and even if only a small percentage of people interact with it, it is still cost-effective. But, email marketing can get you much better results … Continue reading 7 Email Marketing Strategies and Tips for 2021
How to Maximize Your Email Marketing ROI
Jared Atchison April 12, 2021 When it comes to growing your business, you can’t go wrong with email marketing. Recent reports show that, on average, email offers a staggering 4,400% return on investment (ROI), which makes it one of the most profitable ways to connect with customers. As you build rapport with users, you’ll start … Continue reading How to Maximize Your Email Marketing ROI
How The COVID-19 Pandemic Has Changed Emailing
Mary Dolan March 18, 2021 By now, we’re all well aware of the effects COVID-19 has had on communication over the past year (and probably sick of most of it). This includes email, obviously – during the pandemic, brands are trying to change their strategies to maintain engagement and conversion rates. But the effects of … Continue reading How The COVID-19 Pandemic Has Changed Emailing
How to Use Email Marketing to Develop Customer Personas
Syed Balkhi March 3, 2021 Business owners and marketers use a wide range of tactics to grow their lead lists and secure more sales. Despite the different strategies, there’s one that runs parallel through every company you can possibly imagine. They spend time learning about their target audience. Customers are the driving force behind every … Continue reading How to Use Email Marketing to Develop Customer Personas
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