Laura NollMay 12, 2015 Email marketing continues to be the workhorse of the marketing industry as users continue to grow and message types evolve. With the recent release of new data on eMarketer, these are the email stats you must know right now. 1. 72.4% of the US population uses email. Including more than 84% … Continue reading Top 5 Email Stats You Must Know Now
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Social Media Graphics 101: Top 6 Things You Need to Know
Sabrina TurmanMay 7, 2015 Want your small business to have an edge over the competition? Learn how to make the best visuals. For starters, visuals surge retention rates by 42 percent, so if you want your brand to be remembered on social, use images. But not just any images. Your fans have short attention spans … Continue reading Social Media Graphics 101: Top 6 Things You Need to Know
Google Call-Only Campaigns: What You Need to Know
Zach EttenMay 5, 2015 It’s no secret that nowadays people use their mobile devices to complete a variety of tasks. Phones and tablets have become extensions of their owners. Whether a person is using their smart phone to look up directions to the new Italian restaurant downtown, to text their mother photos of their first … Continue reading Google Call-Only Campaigns: What You Need to Know
10 Quick Video Statistics You Need to Know
Leigh KellnerMay 4, 2015 Want to know the latest in video and visual commerce? We’ve got your back. In our newest edition of our annual Video Statistics: The Marketer’s Summary report, we’ve compiled the best of the best video statistics from all around the web. Here’s a quick snapshot of some of the stats that I thought … Continue reading 10 Quick Video Statistics You Need to Know
SEO and Professional Services Marketing: What Every CEO Should Know
Lee FrederiksenMay 4, 2015 When it comes to professional services marketing today, most CEOs understand that it is essential to demonstrate their teams’ expertise and increase the visibility of their firms. But what many don’t realize is that search engine optimization (SEO) is an essential component of this process. Does that seem counterintuitive? Let’s take … Continue reading SEO and Professional Services Marketing: What Every CEO Should Know
What Small Business’ Need to Know about POS Systems
Eugene BekkerMay 2, 2015 Point-of-sale (POS) systems are making headlines after four different POS providers suffered data breaches in the past year — exposing customer information at a variety of small businesses. These businesses entrusted their POS providers with protecting customer information but were quickly subjected to harsh backlash from their defrauded consumers — 28 … Continue reading What Small Business’ Need to Know about POS Systems
Everything Marketers Want To Know About Social Media Marketing But Are Too Afraid To Ask
Contributor Sahil Jain shares the top questions asked by marketers at a recent social media event, along with the expert panelists’ answers. Sahil Jain on April 30, 2015 More often than not, marketers and the companies they work for have limited resources. Unless you have an infinite amount of time or money, driving success on every … Continue reading Everything Marketers Want To Know About Social Media Marketing But Are Too Afraid To Ask
The 5.4 People You Need to Know
Colleen McKennaApril 28, 2015 If it’s true that, on average, business decisions include up to 5.4 people it’s crucial that your sales teams extend their reach, go deeper and better understand the DNA of their prospect. Salespeople need to reframe their conversation to address the various beliefs, biases and business objectives of each member of … Continue reading The 5.4 People You Need to Know
5 Top Challenges Business Owners Should Know And Avoid
Susan GilbertApril 27, 2015 Avoid Obstacles When Growing Your Business Sometimes building a small business can seem like an uphill battle for many entrepreneurs, especially in the beginning. It can seem that as one problem is resolved another pops up. But the good news is that you’re not alone in these challenges. Growing pains are … Continue reading 5 Top Challenges Business Owners Should Know And Avoid
20 Basic HTML & CSS Tricks Marketers Must Know
by Sumayya Sattar April 24th, 2015 1 Back in the day (pre-marketing automation software), marketing didn’t require too many technical skills. It has become essential today for the savvy marketer to be able to both build and tweak email templates, landing pages or websites without needing to run to a developer. The two most … Continue reading 20 Basic HTML & CSS Tricks Marketers Must Know
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