Richard Barker December 17, 2014 Even though SEO is one of the most talked about subject matters in the world of online marketing, several businesses forget to take it seriously enough. If you believe that you can get away with standard SEO practices in the absence of implementing and adding a few tweaks or … Continue reading Everything You Need to Know About Improving Your Local SEO
Tag Archives: Know
Everything You Need to Know Before You Launch an Online Store
Tracey Wallace December 16, 2014 Starting your own business is no easy feat and there have been countless articles on finding a mentor, understanding your analytics and using data to figure out who your audience is. The bottom line: there is no easy route to success. If there was, everyone would have already taken it. No one … Continue reading Everything You Need to Know Before You Launch an Online Store
Know The Score: Social Media For Small Businesses
Lee Kenny December 14, 2014 Before you consider boosting that post, placing an advert or spending that free £75 Google Adwords Voucher; you need to take a few minutes to know the score. The great news is that you have a wealth of free information at your fingertips on both. This quick post Know The … Continue reading Know The Score: Social Media For Small Businesses
What CMOs Need To Know About Internet Marketing: The Essential Guide
Effective CMOs must reconcile their expectations with the truth about digital marketing. Contributor Chris Fernandez explains how to successfully navigate this ever-changing landscape. Chris Fernandez on December 12, 2014 A CMO once asked me: “Why does effective Internet marketing always take longer and cost more than I expect? And why am I always disappointed with … Continue reading What CMOs Need To Know About Internet Marketing: The Essential Guide
Three Stats Marketers Need to Know When Thinking About Smartphones [Infographic]
Olivia Cole December 8, 2014 Recently we created an infographic demonstrating the role smartphones have played in transforming retail. We’ll include the infographic below, but we wanted to highlight three stats that matter for all marketers—not just those with a stake in retail—for you to consider when you’re thinking about mobile marketing. 30 Billion Inbound … Continue reading Three Stats Marketers Need to Know When Thinking About Smartphones [Infographic]
Creating Buyer Personas: What Every Start-up Needs to Know
Shelley Pringle November 28, 2014 You want your start-up to be successful, right? Then it is absolutely crucial to understand your customers and their motivations for buying your products or services The more you know about your customers, the better equipped you’ll be to make informed decisions across a host of critical business fronts, … Continue reading Creating Buyer Personas: What Every Start-up Needs to Know
Four Things To Know For Your Facebook Ads Strategy
eidi Schmidt November 26, 2014 Facebook is ever changing. Between new offerings like Facebook at Work – which is in the works and set to launch in January – and the constant updates to the Facebook timeline and profiles, it can be hard to keep up with all the changes. As you evaluate your Facebook … Continue reading Four Things To Know For Your Facebook Ads Strategy
Everything You Need To Know About The Place Of Pain In Conversion Optimization
Pain is a powerful motivating factor in conversion rate optimization. Columnist Jeremy Smith explains how introducing pain in the right way can improve conversion rates dramatically. Jeremy Smith on November 25, 2014 Pain, as the New York Times reported, is “the secret of neuromarketing.” And apparently it is a well-kept secret, because there are … Continue reading Everything You Need To Know About The Place Of Pain In Conversion Optimization
22 Must Know SEO Writing Tips For Higher Rankings
Nelson Dias November 24, 2014 SEO writing tips in 2014? With all that has happened in search in recent years, do we really even need them? The answer is yes. Despite all the speculation in the industry, SEO is not dead, and it can still help you rank in SERPs when creating content. Don’t … Continue reading 22 Must Know SEO Writing Tips For Higher Rankings
Four Marketing Tips Every Online Business Should Know
Kristin Hovde November 23, 2014 Thanks to the Internet, marketing any business has become simple, allowing you to reach thousands of people who never would have heard of your company otherwise. While we should partially thank social media for boosting brand awareness, a stellar online marketing strategy goes above and beyond networking websites. By giving … Continue reading Four Marketing Tips Every Online Business Should Know
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