Linda DessauFebruary 24, 2015 © grounder – Fotolia.com “I only write when inspiration strikes. Fortunately it strikes at nine every morning.” – William Faulkner Four years ago I wrote about the power of a daily blogging habit, and how that doesn’t mean posting every day (which is neither appropriate nor realistic for most small business … Continue reading Five Daily Business Blogging Habits to Improve Your Productivity
Arthur HilhorstFebruary 23, 2015 There are lots of ways to drive quality traffic to your website in 2015. Although the amount of channels has clearly increased in the last few years, your best bet in driving traffic is still organic search. According to SEO platform BrightEdge more than 50% of all traffic across a number of … Continue reading How Influencer Marketing Can Improve Your SEO
Chase JonesFebruary 21, 2015 It’s the biggest problem when selling online: getting customers to complete the purchases they initiate. The numbers are stark: one study calculated consumer cart abandonment at more than 67%. The good news, though, is that there are several things you can do to improve your online checkout and turn more shoppers … Continue reading 6 Best Practices to Improve Checkout Conversions and Reduce Abandoned Cart
Jeff KorhanFebruary 19, 2015 In this podcast episode we welcome bestselling business author and Hall of Fame speaker Joe Calloway to the show to help you improve your business performance. Joe has a knack for getting down to what matters most, and that includes undertanding how to better plan your business to advance its mission … Continue reading Planning Is Everything: How To Improve Business Performance
Avi KayeFebruary 19, 2015 You know that feeling when sometimes you read an article, or a post, or even a few lines of marketing copy, and you find yourself nodding in agreement? Then you find yourself reaching for your mouse to read more, or share the post, or click whatever button you were supposed to … Continue reading 5 Tested Power Words That Will Improve Your Landing Page Copy
Abbe MillerFebruary 18, 2015 For today’s time-strapped shopper, boutiques are becoming more popular by the minute. Compared to shopping in an expansive department store, these smaller specialty shops can be much more enjoyable primarily because the selection isn’t as overwhelming. It also helps that the boutique owner has curated a collection of what he or … Continue reading Improve the eCommerce Search Experience With Curated Landing Pages
Thinking about implementing recurring billing or want to know how to increase conversions? Columnist Neil Patel shares ways to optimize for this payment option. Neil Patel on February 13, 2015 Recurring billing is the holy grail of SaaS (Software as a Service) revenue. I advise any startup with SaaS to implement recurring billing into their … Continue reading Tips To Dramatically Improve Your Recurring Billing Program
Carolina Di Pietro February 12, 2015 Creating appealing, attention-grabbing landing pages on your website is only half the battle. High-quality design won’t get you very far unless the pages are optimized to convert. However, conversion rate optimization doesn’t need to be excessively complicated. Here are some easy tips to help you improve your Landing Page: … Continue reading 5 Easy Tips to Help You Improve Your Landing Page (Infographic)
Marketers encouraged to boost relevance, which lowers bidding requirement. Greg Sterling on February 11, 2015 Like Google, Facebook uses a mix of bid price and relevance scoring to determine which ads to show. Starting this week, as an incentive for advertisers to improve the quality and relevance of their ads, the company is going to … Continue reading To Improve Ads Quality, Facebook Will Expose “Relevance Score”
Jessica MehringFebruary 7, 2015 Oh, blogs. How I love you. Let me count the ways… A blog is a powerful way to improve your credibility and share your knowledge with (i.e. give value to) your audience. A well-written blog will also drive traffic to your business’s website. You can post links to your blogs on … Continue reading Improve Your SEO for the Long Run With a Great Business Blog
