Category Archives: Social Media Influence

Searching For A Social Media Influencer Platform: The Mini Playbook

Amity Kapadia — April 26, 2018 Follow @amitykapadia — April 26, 2018 When most people think of a social media influencer platform, they assume it involves finding bloggers with massive followings and buying social endorsements from big celebrities. Research shows, however, that it’s more effective to build relationships with the right micro-influencers and invest in … Continue reading Searching For A Social Media Influencer Platform: The Mini Playbook

How Social Media Influencers Are Influencing Your Online Buying Decisions? [Infographic]

Stacey Rudolph — March 19, 2018 — March 19, 2018 The world is becoming more interconnected with each passing day. People from all walks of life and ages are using the internet to access information on products and brands before making a purchase. Social media is certainly playing a very big role in ecommerce. According … Continue reading How Social Media Influencers Are Influencing Your Online Buying Decisions? [Infographic]

How to Maximize Social Media Influence in Your Organization

Todd Kunsman — February 22, 2018 Follow @OhSoFreshMusic — February 22, 2018 Like most companies, you’re probably trying to spread the word about your brand and engage new audiences through social media but are struggling to find new followers, actively engage your existing followers, or gain greater value from using social media. Have you or … Continue reading How to Maximize Social Media Influence in Your Organization

Are Influencers More Important Than Your Social Media in 2018?

Robert Woo — December 22, 2017 — December 22, 2017 Recently, we came across a press release touting their new affiliate marketing campaign with the “top social influencers on several social media platforms.” Who are these influencers? Who knows? The PR doesn’t say, but it did get us wondering what their social media presence was … Continue reading Are Influencers More Important Than Your Social Media in 2018?

How to Find & Develop Relationships with Social Media Influencers

Lilian Sue — November 24, 2017 — November 24, 2017 If you’ve been following my blog, you’ve probably read my posts on how unit publicity helps indie film, great advertising campaigns and tips on great tools to use to help manage social media and save time. But with the rise of influencer marketing and platforms … Continue reading How to Find & Develop Relationships with Social Media Influencers