Rosalind HenshellAugust 26, 2015 How to Choose A Good SEO Agency If you think it might be time to put an SEO Strategy in place, but have no idea where to start, then here are some questions to consider before you call in the professionals. What Do You Want To Achieve By Implementing SEO? The … Continue reading How to Choose A Good SEO Agency
Ron JohnsonAugust 23, 2015 Everyone is looking for a good web designer… but do you ever wonder if you are a good client? Apparently not, given the number of designer blogs telling stories about frustrating clients. Why is it important to be a good client (and I do not mean simply paying you bills on-time)? … Continue reading How to Be a Good Web Design Client
Alisa MeredithAugust 21, 2015 There is no point mourning the loss of the old chronological listing of pins on our Pinterest feeds. Those days are gone and we’ll be dealing with algorithm changes from here on out. That said, any time the topic of Pinterest SEO (or DEO – Discovery Engine Optimization) pops up, so … Continue reading Deleting Underperforming Pins – Good Pinterest SEO Strategy or Waste of Time?
Bryan PearsonAugust 21, 2015 Benevolence can be consumer catnip when it comes to brand likeability, but it does not work when its rewards are fleeting or veiled. Several retailers have learned this firsthand. Like the child pointing out the emperor’s wardrobe deceit, consumers see through marketing campaigns that are dressed up like charitable events, and history … Continue reading Committing to Charity with Purpose: The Good, Bad and Ugly of Creating Cause with Effect
Julia McCoyAugust 14, 2015 Nofollow is a tool that was introduced in 2005 by Google’s Matt Cutts and Blogger’s Jason Shellen. The idea was that the tag could be used for the purpose of decreasing spam on blogs by instructing search engines that a hyperlink would have no bearing or affect on the ranking of … Continue reading Why You Don’t Have to Nofollow Good Links In Your Content
Jonathan YefetAugust 6, 2015 Recently, a new study called the “Content Marketing and Benchmarking Report 2015” was carried out by the folks at B2BMarketing.net and CircleResearch. It made some pretty awesome discoveries regarding the growth of content marketing, as well as the channels that are most effective at distributing that content. One of the more … Continue reading Email and Good Content Make a Great Partnership
Kirill KniazevJuly 30, 2015 I think it’s time we sat down and had a serious conversation about using Twitter and LinkedIn for business purposes. It’s no mystery that both of these services are great marketing tools for business owners – good for networking, good for sharing ideas, good for customer service, good for promotion. But, … Continue reading Good Habits of Highly Effective Twitter and LinkedIn Users
Ryan MeadJuly 29, 2015 Sighs of relief were felt around offices everywhere when Google unveiled the unsend email function early this summer. Pulling back an email right before sending a big mistake can be a godsend. Unfortunately plenty of work mistakes happen without an ‘undo’ option available. Whether for the entry-level employee trying to make … Continue reading Good Leaders Let Their Teams Make Mistakes
Daniel JamesJuly 17, 2015 We often hear the phrase “less is more” tossed around in a variety of everyday scenarios. No matter what the situation, the idea is simple: put in less of X, get more of Y. And who doesn’t love a steal of a bargain? If we find a home that’s under market, … Continue reading Fact or Fiction: A Low Cost of Hire is Always Good
Gabriel BristolJuly 16, 2015 In today’s corporate landscape, the modern employee is more socially conscious than they were a generation ago. They’re also more generous and inclined to donate to causes that resonate with them. Here are some numbers. According to the Giving USA Foundation, the largest source of charitable giving last year (72%) came … Continue reading Why Having A Heart Is Good For Business
