If Waymo cars are Level 4 automation, what does it take to be a Level 5? It’s less about an autonomous vehicle’s capabilities and more about what conditions it can operate in. By Novak Božovic Aug. 22, 2026 Karolis Kavolelis/Shutterstock Seeing a car move through city traffic with no one in the driver’s … Continue reading If Waymo cars are Level 4 automation, what does it take to be a Level 5?
Dyson just announced its first-ever handheld fan, with a motor that spins up to 65,000 RPM The HushJet Mini Cool costs $100 and lasts six hours per charge. By Lawrence Bonk April 8, 2026 Dyson Dyson just announced its first-ever handheld fan, the HushJet Mini Cool. As the name suggests, it uses the company’s proprietary … Continue reading Dyson just announced its first-ever handheld fan, with a motor that spins up to 65,000 RPM
March 11, 2025 Lamborghini just made a $5,000 stroller BY Hunter Schwarz The Lamborghini of baby strollers is literally a Lamborghini. Luxury carmaker Automobili Lamborghini is getting into baby gear by partnering with the British nursery brand Silver Cross for a limited-edition stroller called the Reef AL Arancio. Just 500 of the strollers will be made … Continue reading Lamborghini just made a $5,000 stroller
January 10, 2025 The dream of an affordable car is dying—and tariffs could make it worse About a third of budget vehicles for the U.S. market are built in Mexico. BY Rob Walker Branded is a weekly column devoted to the intersection of marketing, business, design, and culture. If you’re in the market for a cheap new … Continue reading The dream of an affordable car is dying—and tariffs could make it worse
Volkswagen and Rivian agree to $5 billion partnership VW will adopt Rivian’s zonal architecture and software, and Rivian will get some much-needed cash. anna washenko Updated Wed, Jun 26, 2024 Volkswagen and EV company Rivian have entered a new partnership, and the total price tag for the collaboration could reach an eye-popping $5 billion. … Continue reading Volkswagen and Rivian agree to $5 billion partnership
