Devon Smiley — December 15, 2016 Follow @devonmsmiley— December 15, 2016 When a project is coming together in your mind, all the moving parts are clear. You’re a pro at what you do…so this comes almost naturally to you. Your clients aren’t quite so well-versed though. They may have never worked with you – or … Continue reading What Do You Do Again? Getting Clear on Client Deliverables.
Nancy Van Elsacker — December 12, 2016 Follow @NancyVElsacker— December 12, 2016 How can we make sure that newly hired employees have everything they need to get started on their first day? Believe it or not, this is a deeply concerning question for many business leaders. This specific question was addressed recently by HR, IT … Continue reading On and Off Boarding Employees: Getting to a Smooth Process
Tyson Downs — December 9, 2016 Follow @TitanWebAgency— December 9, 2016 Follow These 6 Steps to Get Started in Social Media Does a small business need to be on social media? Absolutely. The major search engines, including Google, Yahoo, Bing all place some value on how strong a company’s social media presence is when determining … Continue reading A Guide to Getting Started With Social Media
With the holidays in full swing, columnist Scott Heimes offers tips on how to plan a successful email marketing campaign that engages your subscribers. Scott Heimes on December 1, 2016 It can be difficult to cut through all of the email noise during the holidays, but there are certain tips all email marketers should follow … Continue reading Getting the most out of your holiday emails
John Nemo — November 29, 2016 Follow @JohnNemoPR— November 29, 2016 LinkedIn recently revealed a few specific ways you can get noticed and generate more leads on the platform. Here’s how to take advantage.Creating (and sharing) valuable, free content with a targeted, niche audience is the price you must pay in order to buy a … Continue reading The Secret to Getting Noticed on LinkedIn
In its new benchmarks report, Nielsen finds overall on-target percentage holds relatively steady. Publishers continue to outperform platforms and ad networks. Ginny Marvin on November 22, 2016 at 10:28 am Mobile ad campaigns are getting better at reaching their intended audiences, according to new data from Nielsen released Tuesday. The benchmarks report looks at on-target … Continue reading Nielsen: Mobile targeting is getting better, particularly when targets are narrower
Tamara Weintraub — November 21, 2016 Follow @tamweintraub— November 21, 2016 Ads you see in the Facebook News Feed may look a lot like display ads, and they can help you to grow brand awareness and interest from your target audience. But did you know Facebook advertising can also help you generate leads and sales? … Continue reading Better Lead Generation: Getting Started with Facebook Advertising
Greg Cawood — November 14, 2016 Follow @iqnection— November 14, 2016 We believe in the value of blogging. If we didn’t, this post wouldn’t be here. Blogging is an important piece of your inbound marketing content strategy, but it’s not enough to just write a post and expect business to start rolling in. There are … Continue reading Blog Maximization: Getting the Most Traction When You Post
Monica Orrigo — November 14, 2016 — November 14, 2016 Here’s a mind-blowing bit of information. In 2016, mobile commerce sales in the US will total $ 123 billion by the end of this year. This reflects a 39% increase from last year (and a 95% jump in 2014). Clearly, more and more people are … Continue reading eCommerce and mCommerce: A Big Deal That’s Getting Bigger
It can be a challenge to get a clear picture of how effective your local marketing efforts are, so columnist Brian Smith outlines some of the more effective methods for tracking in-store attribution. Brian Smith on November 14, 2016 There’s a reason many brands don’t track in-store attribution for local marketing: it’s hard. Really … Continue reading Getting a clearer picture of local marketing attribution
