Laura Donovan — February 20, 2020 geralt / Pixabay Back in 2009 we put our first client on Facebook. We were handling the online advertising for a home inspection company and heard about Facebook Business Pages and put him up, free of charge, to see what would happen. These were the early days of Social … Continue reading The 4 Mistakes You are Making with Social Marketing
Gerry Moran — September 19, 2019 Follow @GerryMoran — September 19, 2019 It’s all fun and games until someone loses an eye. Or, in reality, a client, an analyst’s support, or your credibility from getting your social media account hacked. And then, HR calls you about your social media governance. Many brands govern their social … Continue reading It’s All Social Media Fun and Games Until You Get a Call from HR
Lindsey Flagg — June 20, 2019 Follow @lindseyjflagg — June 20, 2019 Erik_Lucatero / Pixabay As we move closer to 2020, it is obvious to almost everyone who uses the internet that social media is not going anywhere. In fact, it is taking the world by storm a little more each day, with new features … Continue reading Social Media Mistakes to Avoid
Charlotte Rowe — February 8, 2019 — February 8, 2019 rawpixel / Pixabay Whether you are an entrepreneur, marketing director or a content marketing specialist, developing a social media strategy for your company and managing all the different accounts can be a daunting process. But the importance of social media to your overall strategy can’t … Continue reading How to Manage Your Social Media So It Doesn’t Manage You
Danielle Winski — September 22, 2018 Follow @DwinskiPR — September 22, 2018 Social media marketing may seem pretty easy, but the truth is – it’s harder than you think! Keep reading to learn how to avoid 11 of the most common mistakes business make. When done well, social media is a powerful and cost-effective marketing … Continue reading Social Media Success: 11 Mistakes to Avoid
David Libby — May 31, 2018 Follow @davidlibby— May 31, 2018 A B2B technology client had a content calendar that showed what content assets were either in production or were slated to be published online. However, the calendar wasn’t full. This posed a problem for the social media marketer. When addressed, the head of content … Continue reading Are You Posting Too Much on Social Media?
Carol Stephen — May 3, 2018 Follow @Carol_Stephen — May 3, 2018 This is What Happens When You Buy Followers You might have heard that you shouldn’t buy followers. Or have you? Were you dreaming? Or was that something that you really heard? Probably fake news, right? Wrong! You should definitely avoid buying followers! Here’s … Continue reading This is What Happens When You Buy Followers
Shea Drake — October 11, 2017 — October 11, 2017 While selling on social is growing in popularity (and acceptance), too many businesses are still making critical social selling mistakes. Regardless of social selling’s benefits and rising popularity, you likely still have questions about how to succeed with this strategy. Today, we share eight common … Continue reading The 8 Worst Social Selling Mistakes Small Businesses Make
Mark Miller — September 28, 2017 Follow @MMtwopointfive — September 28, 2017 Got great credentials? Apply to a great new marketing job today! Like it or not, the fine line between your personal and work lives is getting thinner and thinner, thanks in large part to the growing power of social media in our lives. … Continue reading 4 Career-Hobbling Social Mistakes Marketers Make on Social Media
Karen Cordaway — September 7, 2017 — September 7, 2017 FotografieLink / Pixabay In our noisy world of turbocharged feelings that often get smattered all over social media, it’s easy to get drenched with people’s high octane emotions and feel the need to do the same. For every mood, there’s a status update to explain … Continue reading 3 Ways You Can Lose Money on Social Media
