From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy by Laurie Sullivan , Staff Writer @lauriesullivan, Yesterday Amar Braithwaite, SVP, head of social at performance agency Tinuiti, has an affinity for baseball and social media — baseball because he loved to play the sport as a kid and young adult in college, and social media because of … Continue reading From Baseball To Social Media: Tinuiti’s Brathwaite Talks Strategy
Tag Archives: From
Simple Checklist Templates to Use Every Day: Advice from Top Executives
Oliver Peterson — January 9, 2020 Perhaps you’ve heard about checklists. Perhaps you know someone who uses checklist templates. Who knows, you may even have a simple checklist template or two you use in your own business. Chances are, if you clicked this link, you’re interested in learning about simple checklist templates. Or specifically, how … Continue reading Simple Checklist Templates to Use Every Day: Advice from Top Executives
Collaboration solution from Qualtrics puts customer service employees at the center of customer experience
The tool seeks to drive cross-functional collaboration by collecting and analyzing customer-facing employee feedback. Jennifer Cannon on January 8, 2020 Customers — especially end-users — tend to be straightforward with store and customer service staff as well as regular vendor contacts, particularly when it comes to product feedback. That feedback doesn’t always reach the product … Continue reading Collaboration solution from Qualtrics puts customer service employees at the center of customer experience
15 Signs Your Website Redesign is Doomed from the Start
Dan Moyle — January 8, 2020 Before you set your sites on slaying the competition with your amazing website redesign, you may want to consider a few things. Not every website is ready for a redesign. Neither is every business. Instead of diving in and having wireframes and graphic mock-ups (or hifis) done and spending … Continue reading 15 Signs Your Website Redesign is Doomed from the Start
5 Things To Avoid in 2020 From Looking at Online Marketing in 2019
Dan Fries — January 3, 2020 The marketing press is full of stories about how we can make marketing more effective in 2020. In most cases, these articles are full of oft-repeated advice: the importance of email marketing, why SEO is important for your business, and how to store your customer data safely. In this … Continue reading 5 Things To Avoid in 2020 From Looking at Online Marketing in 2019
Pro Tip: A look back at some notable tips from our digital marketing experts in 2019
Here are 7 tips from our community we think are worth a second look. Wendy Almeida on December 26, 2019 Our community of digital marketers are dedicated to sharing tactics to help others elevate their performance so here are a few insights from the past year that were popular with readers. 1. What you cannot … Continue reading Pro Tip: A look back at some notable tips from our digital marketing experts in 2019
7 Things Entrepreneurs Can Learn From the Fall of Snapchat
Max Palmer — December 24, 2019 Snapchat’s initial success gave rise to excitement for many. Millions of users, hyper-growth, and close-to-unheard-of engagement levels. They raised huge amounts of money and became a household name pretty quickly. Yet, more and more people have begun to jump off of the Snapchat bandwagon, signaling the potential fall of … Continue reading 7 Things Entrepreneurs Can Learn From the Fall of Snapchat
6 Lessons Digital Marketers Can Learn From Emerging Markets
Hannah Cohen — December 17, 2019 Emerging markets in countries like China, India, and Brazil can teach you a great deal about marketing and innovation. In 2019, 64 million Americans will use mobile payments in some form, representing 29% of all smartphone owners. The same figure in China? 577 million users representing 81.1% of all … Continue reading 6 Lessons Digital Marketers Can Learn From Emerging Markets
What You’re Probably Missing From Your SEO Strategy
Carly McCrory — December 17, 2019 Search Engine Optimization. What a buzz word. Most people have heard of it, some marketers may have dabbled in it, but there are very few people with a true understanding of what a real SEO strategy entails. “But Carly, SEO is basic stuff,” you may say. “I know about … Continue reading What You’re Probably Missing From Your SEO Strategy
Choose the Right From Name and Stand Out in the Email Inbox
Kevin George — December 17, 2019 Follow @imkevin_monk Your email subscribers recognize you according to the from name or sender name. It significantly influences the recipient’s decision to open the email. While your from name should be familiar for the subscriber, you should be able to harness the power of your brand name and marketing … Continue reading Choose the Right From Name and Stand Out in the Email Inbox