Category Archives: Email Strategy

Is Your Email The Weakest Link? [Infographic]

Brian Wallace — July 13, 2019 Follow @nowsourcing — July 13, 2019 Phishing by email is when attackers manipulate the receiver into opening a malicious file or link containing malware. Upon clicking on these files or links, the malware is automatically downloaded to the receiver’s device. Your information can also be compromised by malware, allowing … Continue reading Is Your Email The Weakest Link? [Infographic]

The Complete Guide to Running Effective Email Nurture Campaigns

VerticalResponse — July 8, 2019 Follow @VR4SmallBiz — July 8, 2019 Step aside, expensive marketing tactics. There’s an affordable way to invest in your audience that pays off for your company — and your customers. Join us as we delve into email nurturing. What is email nurturing? Email nurturing engages potential customers with the hope … Continue reading The Complete Guide to Running Effective Email Nurture Campaigns

Want to Earn and Build Customer Trust? Email is the Most Powerful Tool Businesses Have

Ross Sibbald — July 8, 2019 Follow @https://www.twitter.com/rosssibbald — July 8, 2019 Today’s customer has more choices available to them than ever before. At the same time, technology has made it easier to switch between those choices. For example, switching banks or insurers can be done in a matter of minutes, with just a few … Continue reading Want to Earn and Build Customer Trust? Email is the Most Powerful Tool Businesses Have