Category Archives: Business Protection

The Observer Effect and Heisenberg’s Uncertainty Principle

Dave Bushy December 6, 2021 My apologies to the physicists who might be reading this. I’m no expert on quantum mechanics. But I am a lifelong learner. So when I saw an article recently on “Heisenberg’s Uncertainty Principle,” I read further and learned about what is called the “Observer Effect,” which, in physics, is described … Continue reading The Observer Effect and Heisenberg’s Uncertainty Principle

Why Are System Integration Projects Critical For Business Success? [With Examples]

Charly Mostert May 25, 2021 If you’re reading this blog post, chances are you’ve also seen Scott Brinker’s annual Marketing Technology Landscape Supergraphic. Here’s a quick refresher on the state of martech tools as of April 2020: There are now 8,000+ tools in the landscape, up 13.6 percent year-over-year. (So basically the same amount of … Continue reading Why Are System Integration Projects Critical For Business Success? [With Examples]

Should You Get a Patent to Protect Your Startup?

Dvorah Graeser February 25, 2021 Building a business requires fortitude, faith, and a lot of grit. You’re hustling every day, meeting with clients, leading a team, solving problems, finding solutions, serving customers. All of this is a predictable and essential part of being an entrepreneur. But are you protecting what matters most: your startup’s unique … Continue reading Should You Get a Patent to Protect Your Startup?

If You Were to Fall Ill, Would Your Business Be Set Up for a Successful Transfer?

Sara Gelsheimer February 15, 2021 The business community has certainly felt the impact of the pandemic — so much so that the number of active business owners fell by 3.3 million between February and April 2020. That’s a 22% decline, the largest on record. Small businesses were hit the hardest, but nearly half have said … Continue reading If You Were to Fall Ill, Would Your Business Be Set Up for a Successful Transfer?

How to Face Failure: You Can Damage or Strengthen Your Business

Liz Kislik January 15, 2021 We all deal differently with setbacks and disappointments. But it’s a lot easier to work with people who face the reality of the experience and figure out straightforward, practical ways to bring their teams and organizations forward. In contrast, leaders and colleagues who are perceived as living in a fantasy … Continue reading How to Face Failure: You Can Damage or Strengthen Your Business

How to Conduct a Small Business SWOT Analysis

Debra Murphy January 7, 2021 Small business owners tend to view their businesses very tactically. Taking an objective view of your business from both an internal and external perspective can uncover a host of opportunities while highlighting potential threats. A SWOT analysis can help you evaluate your small business and the surrounding business environment that … Continue reading How to Conduct a Small Business SWOT Analysis