Brian BurtMay 8, 2015 When you write a guest blog that garners over 300,000 social media shares and gets Tweeted by editors from Time Magazine, Mashable, Buzzfeed and the New York Times, you know you’re doing something right. But what is that exactly? After you do a happy dance (or several), spring for the pricey … Continue reading 5 Things We Learned From Our Most Viral Guest Blog Yet
Francis TrappMay 8, 2015 When we think of social media ROI, we tend to only measure value by numbers. So much attention is given to number of followers, reach, impressions and likes; but while these markers are very important, there’s a much broader story that can be told, particularly on social networks like Instagram where … Continue reading Instagram ROI: What Your Brand Can Expect From Working With Influencers
Pam DyerMay 4, 2015 Animated GIFs are all the rage. Chances are that you’ve encountered some of them as you’ve surfed around the Internet. Animated GIFs have been around since 1997. They combine several images into a single file that plays in a loop and conveys quick bursts of brand-related content. Easily sharable, animated GIFs … Continue reading How to Easily Make Animated GIFs from YouTube Videos
Ayodeji OnibalusiMay 4, 2015 Running a business is not a one way trip. It involves so many areas that would require a solo entrepreneur to wear many hats in order to become successful. When you’re about to start your own business, things like how to name your company (which affects your brand message, its audience and … Continue reading Starting a Business? Take Advice from Successful Entrepreneurs
Amanda NelsonMay 4, 2015 I had an inspiring Thursday afternoon after listening to a recent Nextiva webinar featuring Barry Moltz and entrepreneur, millionaire, business owner, and star of ABC’s Shark Tank, Barbara Corcoran. In the interview portion of the webinar, Barry Moltz asked Barbara for insights on small business growth. The conversation covered hiring, culture, … Continue reading 15 Quotes From Barbara Corcoran About Growing Your Business
Ankur SharmaMay 1, 2015 After Facebook conducted a massive survey of their users, there was a clear indication that people wanted to see a reduction on overly promotional posts in their news feed. From the Facebook newsroom: “As part of an ongoing survey we asked hundreds of thousands of people how they feel about the … Continue reading Bringing Facebook Organic Reach Back From the Dead
Zoe WaldronMay 1, 2015 Last week you learned all about setting up and monitoring Promoted Pins. This week I’ll be sharing how to track your business’ conversions with conversion tracking, the helpful new add-on to Promoted Pins. If you’re interested in tracking how many sales your Promoted Pins lead to, you’ll want to implement conversion … Continue reading How To Track Conversions From Your Promoted Pins
Lynda BekoreApril 30, 2015 What can your small business learn from Harley Davidson’s recent stock plunge? Even when you’re not a big, publicly-traded company, there are four, important take-aways from Harley’s experience: Sometimes Sales Matter More Than Earnings Sure, we all want to make money. But whether you’re building a small company or you’re an … Continue reading 4 Big Lessons Small Businesses Can Learn From Harley-Davidson
Donato DiorioApril 30, 2015 It’s amazing how you can use Google search strings to find almost any type of data, including LinkedIn data. Today, finding relevant, accurate contact data is crucial to getting to know your prospect, reaching out, and closing that deal. With the right search strings, and an understanding of the laws of … Continue reading What You Can Learn From Recruiters About Finding The Right LinkedIn Contacts
John W HayesApril 29, 2015 We all know that the money is in your list and I would openly encourage any marketer to aggressively grow their database of contacts. But sometimes marketers mistake aggressive list growth strategies for plain bad practice. In cases like this, your new relationships are doomed from the start. Remember, when … Continue reading Bad Email Marketing Relationships – Doomed From The Start
