Tag Archives: expert

How You Can Be a Thought Leader, Even When You Don’t Feel Like an “Expert”

Liz King — January 5, 2019 Follow @lizkingevents — January 5, 2019 Veex / Pixabay It seems that everyone is obsessed with the words “influencer” and “thought leader”. Buzz words, yes. But a new concept? Absolutely not! Since the beginning of time, people purchase things from people they know, trust, and believe will do the … Continue reading How You Can Be a Thought Leader, Even When You Don’t Feel Like an “Expert”

20 expert predictions: Here’s what successful marketers will do in 2019

From automation, email, data, analytics, voice, augmented reality and content management – as well as PPC for large and small business – our community of contributors share their expertise to help you step up your game in 2019. Wendy Almeida on January 2, 2019  Mobile 2019 mobile marketing predictions from industry veterans Augmented reality will … Continue reading 20 expert predictions: Here’s what successful marketers will do in 2019

Take These 5 Steps Before your SEO Expert Ruins your Website Completely

By Samuel David (Guest Poster)| 2018-08-10T09:27:40+00:00 August 16th, 2018|SEO|0 Comments Share Share6 Tweet +1 Stumble Pin Shares 6 Infusion Soft’s reported that Small Business Owners (SBOs), as part of their digital marketing strategies, have planned to budget 38% for social media management, 30% for Search Engine and Optimization (SEO) and digital ads, and 24% for … Continue reading Take These 5 Steps Before your SEO Expert Ruins your Website Completely

An expert on loyalty programs has a warning for blockchain startups

If you’re thinking of setting up a universal currency exchange for loyalty points, says a marketing exec, you’re working against the interests of brands. Barry Levine on April 16, 2018   A variety of blockchain startups, such as the Lichtenstein-based DigitalBits Project, are looking to employ the protocol’s tokens to reinvent loyalty programs. Many of … Continue reading An expert on loyalty programs has a warning for blockchain startups

7 Quick Expert Facebook Ad Targeting Strategies Used by the Pros

Nicole Blanckenberg — April 6, 2018 Follow @https://twitter.com/NicoleBlancken — April 6, 2018 We know that Facebook ads offer marketers unprecedented targeting to a variety of segments including location, demographic, interest and behavioral segmentation. But it’s learning to combine these targeting methods that separates the beginners from the experts, the puppies from the big dogs, and … Continue reading 7 Quick Expert Facebook Ad Targeting Strategies Used by the Pros