How can you make Pinterest work for your business? Columnist Sonny Ganguly of WeddingWire has some tips. Sonny Ganguly on February 17, 2015 When it comes to using social media to drive traffic to your website, Pinterest is one of the best networks out there. In fact, PewResearch reports that 28% of online adults today … Continue reading 5 Pinterest Strategies That Drive Big Traffic
Mark SchaeferJanuary 19, 2015 I have been thinking about this question: “What is the relationship between SEO and content?” Content is critical for SEO … but is SEO critical for content transmission? I know there is a “rulebook” about SEO best practices but in my experience, it doesn’t appear to make sense all the time … Continue reading SEO And Content: Can SEO Drive “Viral?”
Business.comJanuary 18, 2015 Facebook offers a powerful tool that can be a cost-effective advertising solution if leveraged intelligently. To start, set measurable goals for your Facebook campaigns so you can track success and generate the most engagement and ROI. Create more quality conversions by establishing the focus and main objective of your campaign, such as … Continue reading How To Create Facebook Ads That Drive Sales
Eric HammisJanuary 17, 2015 Have you ever considered the amount of people who access Facebook from their mobile devices? Out of the 1.32 billion people that use Facebook each month, 399 million of them only use Facebook through their mobile phone. So essentially, Facebook is becoming more of a mobile app than a desktop app. … Continue reading How To Use Facebook Mobile Ads To Drive Traffic
Tracey Wallace December 29, 2014 The amount of time, effort and research that can go into building marketing strategies for your ecommerce business may seem intimidating. Before you get too bogged down in the details of which social platforms produce the highest conversions for your store or which product photo editing technique produces the most … Continue reading 10 Twitter Chat Best Practices to Build Brand Awareness and Drive Sales
Ankur Sharma December 20, 2014 Have you ever went on to your Google Analytics and seen a big spike in traffic? Like every good marketer you probably commenced with your happy dance before embarking on a mission to find out how exactly that happened, and more importantly; how to do it again. Facebook, Twitter, LinkedIn … Continue reading How to Drive Referral Traffic with Social Sharing
Jennifer Kardell December 14, 2014 Target Lost Customers With Facebook Remarketing When you work in social media, you have to stay on top of the latest trends, as they are always changing. It seems as though once you learn one method or procedure, there is something else out there that is bigger and better to … Continue reading Drive Traffic Back To Your Website, Facebook-Style
Dan Rosenberg December 9, 2014 Zuckerberg. Gates. Jobs. All names that are associated with success, innovation and brilliance in the tech age; in essence they are the epitome of what an entrepreneur aspires to be. Recently Gallup conducted an assessment of 2,500 U.S. entrepreneurs and found certain characteristics to correlate with increased rates of … Continue reading 10 Habits that Drive Entrepreneurial Success
by Laurie Sullivan, November 27, 2014 Online video ads are far more effective than other platforms — aside from search engine marketing — at driving purchase intent, but data from a recent survey identifies specific features that make these ads most influential. One feature that is lacking is personalization, to help consumers make better … Continue reading Consumers Still Waiting For Personalized Videos To Drive Intent
Mark Hawthorne, Senior Editor November 22, 2014 Australians are spending 10 per cent of the nation’s annual grocery bill on tobacco products, and one in every five dollars spent at supermarkets goes on cigarettes or junk food, according to confidential industry data. Australians now spend 10 per cent of the … Continue reading Cigarettes, junk food drive sales growth
