Tag Archives: Content

Choosing Your Blog Content Strategy to Create Lasting Content

Chris London — January 28, 2019 Follow @Pixel_Pro — January 28, 2019 Which is Better: Daily Blogging or Evergreen Content for Your Blog Content Strategy? Is your content strategy falling short? Perhaps you’re pursuing the wrong strategy, here’s your guide to creating lasting content. While daily blogging may be essential to keep your audience interested, … Continue reading Choosing Your Blog Content Strategy to Create Lasting Content

How to make your content more accessible to the visually impaired

Updating alt tags and creating friendly URLs and file names are just a few ways to maximize the accessibility of your organic search presence. Christi Olson on January 18, 2019 Globally, it’s estimated that approximately 1.3 billion people live with some form of distance or near vision impairment. In the past, vision impairment may have … Continue reading How to make your content more accessible to the visually impaired

Google Encourages Additional Content In Manufacturer Center

Google Encourages Additional Content In Manufacturer Center by Laurie Sullivan  @lauriesullivan, Yesterday Google has been working to return the exact location on a page within a website for each search query. So it’s not surprising that the company added a product detail section on pages in Google Shopping as part of some upgrades for Manufacturer … Continue reading Google Encourages Additional Content In Manufacturer Center

Strategic Video Marketing: How to Match Your Videos to Your Content Goals

Victor Blasco — January 6, 2019 Follow @yumyumvideos — January 6, 2019 Video marketing is insanely effective. That’s something I can say with confidence since I have the numbers to back it up. That being said, harnessing videos’ amazing potential to engage your audience and deliver your message effectively isn’t something that “just happens”. It … Continue reading Strategic Video Marketing: How to Match Your Videos to Your Content Goals

Internal and External Linking That Google Will Love in Your Blog Content

David Tile — January 4, 2019 — January 4, 2019 Getting your link strategy right is paramount to creating a successful website and blog. A site’s linking strategy is intricately tied to other key elements of site performance, including SEO, site architecture, UX, content marketing campaigns, and marketing metrics like bounce rate or time on … Continue reading Internal and External Linking That Google Will Love in Your Blog Content

10 Content Marketing Lessons to Learn from Creative E-Commerce Brands

David Tile — January 4, 2019 — January 4, 2019 E-commerce is unique when it comes to the marketing realm in that you generally have hundreds or thousands of different pages, and are trying to promote some or all of them, as opposed to other sites whose digital marketing funnels may be concentrated on only … Continue reading 10 Content Marketing Lessons to Learn from Creative E-Commerce Brands

10 trends in digital content for 2019: Management is vital to success

Technology will transform managing and optimizing content archives from an overwhelming chore to a lucrative discovery and revitalization. Rick Jones on January 2, 2019   Today any organization working with content has a new responsibility – content accounting. As content has become the new currency, it’s not enough for companies to create content and forget … Continue reading 10 trends in digital content for 2019: Management is vital to success