Tag Archives: about

3 Telltale Signs of Toxic Company Culture – and What to Do About It

August 2, 2016 What is company culture? Look around you – company culture encompasses everything from your office layout, to the way you collaborate with peers and managers, to the costume contest held every Halloween. In today’s workplace landscape, culture has quickly moved from a “nice-to-have” to a “must have”. However, a recent study by … Continue reading 3 Telltale Signs of Toxic Company Culture – and What to Do About It →

Everything You Need To Know About Google Customer Match

August 2, 2016 With the advent of digital in every business field, and as technology keeps increasing customers’ expectations, how can companies respond? Google just might have the answer with the rollout of its new service, Google Customer Match, an identity-based targeting method that allows businesses to reach their audiences using the largest network there … Continue reading Everything You Need To Know About Google Customer Match →

3 Misconceptions About Start-ups

by Lindsey Smith August 2, 2016August 2, 2016 Whether it be online or offline, aspiring entrepreneurs are constantly generating creative ideas; gathering groups of friends, colleagues or investors; and starting a business, hoping to generate revenue and shock their industries. With this ongoing start-up boom, various misconceptions and myths begin to arise about the method … Continue reading 3 Misconceptions About Start-ups →

TrackMaven Report: What your content says about your social media marketing strategy

TrackMaven shows which industries perform best on Twitter, Instagram, Linkedin and Facebook–among other things. Tamar Weinberg on July 27, 2016   TrackMaven has released its Social Media Marketing Strategy report, which analyzed social media content across 40,000 companies across 130 major industries across Facebook, Twitter, Instagram and LinkedIn. From their data, they saw how each … Continue reading TrackMaven Report: What your content says about your social media marketing strategy →

9 Surprising Reasons Why Your Website Isn’t Mobile Friendly and What to Do About It

by Susan Friesen July 26, 2016 Follow @https://twitter.com/eVisionMediaJuly 26, 2016 In recent years we have seen an increase in the number of mobile users. What many businesses may not have anticipated though is that viewing the Internet on mobile devices is now becoming the norm. We are becoming a society that is connected 24/7. That’s … Continue reading 9 Surprising Reasons Why Your Website Isn’t Mobile Friendly and What to Do About It →

What Performance Marketers Need to Know About Targeting Millennials

by Dan Mahon July 26, 2016July 26, 2016 There is no real authority to concretely distinguish what birth date range signifies a “millennial”, or most other generations for that matter, as discussed in this 2014 article in The Atlantic. Though, most resources will say that Millennials were born between sometime in the early 1980s and … Continue reading What Performance Marketers Need to Know About Targeting Millennials →