Category Archives: Skills Management

GAI Skill Gap Is Biggest Barrier To Entry For Marketers, Gartner Finds

GAI Skill Gap Is Biggest Barrier To Entry For Marketers, Gartner Finds by Laurie Sullivan  @lauriesullivan, July 20, 2023 The top barriers to the adoption of generative artificial intelligence (GAI) in marketing are varied. Some 56% of marketers participating in a Gartner survey said the gaps in skills rate highest, while 47% cite unforeseen security … Continue reading GAI Skill Gap Is Biggest Barrier To Entry For Marketers, Gartner Finds

Multiple Roles: Can Agency Employees Successfully Do More Than One Job at Once?

Karl Sakas June 5, 2021 Can agency employees handle multiple roles at once? Sometimes… As your agency grows, you and your employees tend to become increasingly specialized. For instance, a designer might stop doing project management on top of their design work. Instead of handling account management and client strategy, you’ll handle just one of … Continue reading Multiple Roles: Can Agency Employees Successfully Do More Than One Job at Once?

Develop These Self-Management Skills to Elevate Your Performance

Rich Perry April 26, 2021 Have you ever wondered what others think about your performance? Consider the people who have an active interest in how well you perform. This includes clients, partners, and even the way your reputation is viewed by those who would work with you in the future. Are you presenting yourself as … Continue reading Develop These Self-Management Skills to Elevate Your Performance

Every Job in the World Fits into These 5 Categories. Which Do You Have?

Stefan Palios September 2, 2020 Anyone looking for a job right now knows that there are thousands of job titles available – even in the same profession. What used to be called customer “service” is now known as support, success, or other weird names like “guru” or “ninja.” The same trend applies across almost all … Continue reading Every Job in the World Fits into These 5 Categories. Which Do You Have?

How Performance Marketers Can Weather The Pandemic By In-Housing CX Skills, Technology

How Performance Marketers Can Weather The Pandemic By In-Housing CX Skills, Technology by Justin DeBrabant , Op-Ed Contributor, August 11, 2020 The COVID-19  crisis has hit “fast forward” on business trends that were already in motion before the crisis hit. The results? While some companies have pivoted to handle changes to their business and operations, … Continue reading How Performance Marketers Can Weather The Pandemic By In-Housing CX Skills, Technology

Mindfulness in Your Work Life: Let Authenticity and Awareness Guide You through Your Day

Ora Nadrich August 6, 2020 For many people, the workplace is a stress-ridden environment of nonstop pressure. They spend their day unable to take a pause in the busyness. By bringing a Mindfulness practice into their lives, these workers are able to bring their best selves to their work life with a more present and … Continue reading Mindfulness in Your Work Life: Let Authenticity and Awareness Guide You through Your Day