Joseph Chukwube August 15, 2021 As companies prepare for the rollercoaster of holidays that mark the end of the year (Halloween, Thanksgiving & Black Friday, and Christmas & New Year), it is important to outline and explain some of the marketing trends that will prove helpful. Among all the trends, though, one factor stands out, … Continue reading 10 Marketing Trends to Watch in the Second Half of 2021
Tag Archives: 2021
The 2021 Email Deliverability Guide for eCommerce Businesses
Karolis Civinskas August 11, 2021 Email can be a big part of your eCommerce success. It might be already. But it can be an even bigger part if you get more emails opened and clicked. To achieve that, you’d have to follow the latest email deliverability practices. They’re really simple, plus they can make your … Continue reading The 2021 Email Deliverability Guide for eCommerce Businesses
5 Reasons Why Successful Companies Invest in HR Technology in 2021
Lovepreet Dhaliwal August 10, 2021 As humans, we loathe the unknown and feel an inner urge to explain, imagine, and predict. In business, accurate forecasts often present the difference between achieving success and struggling to stay afloat. After a year plagued with the pandemic, societal upheavals, and economic crisis, it might seem nearly impossible to … Continue reading 5 Reasons Why Successful Companies Invest in HR Technology in 2021
Record growth for CDPs in 2021
New CDPs split about evenly between startups and established vendors. Chris Wood on July 29, 2021 Customer data platforms have had a banner year in the first half of 2021, according to the latest report from the CDP Institute. The CDP industry has ballooned to an estimated $ 1.6 billion in revenue, according to the … Continue reading Record growth for CDPs in 2021
5 Best WooCommerce B2B Plugins to Boost Sales (in 2021)
Jared Atchison July 29, 2021 Are you looking for the best plugins to help you boost sales and grow your B2B business? There’s a big difference when selling products to end customers (B2C) and businesses (B2B). WooCommerce is a great platform when you’re selling to customers, but needs additional functionalities if you want to sell … Continue reading 5 Best WooCommerce B2B Plugins to Boost Sales (in 2021)
The Easy Guide to Google Ads Image Extensions in 2021
Michelle Morgan July 26, 2021 Image extensions are one of the most recent types of ad extensions we can use on the Google Ads platform. Unlike most other ad extensions, these don’t rely solely on text to expand your coverage on the SERPs. With Image Extensions, you can use a number of images to accompany … Continue reading The Easy Guide to Google Ads Image Extensions in 2021
Does Google Ads Quality Score Still Matter in 2021?
Susie Marino July 23, 2021 Now, before you start frantically searching for a Google announcement that they removed this metric, you can breathe out a sigh of relief because Quality Score still exists within accounts. But is it still relevant? Quality Score has always been considered one of the most elusive performance metrics in Google … Continue reading Does Google Ads Quality Score Still Matter in 2021?
Link Building 101: Taking Advantage of Quora and Reddit to Build E-A-T in 2021
Ioan Gerosanu July 21, 2021 Link building is an ever-evolving process. Over the past years, it’s been shifting from simply dropping tons of spammy links all over the web to spending extensive amounts of time for just a couple of relevant opportunities. Nowadays, link building is more about developing multiple strategies in order to develop … Continue reading Link Building 101: Taking Advantage of Quora and Reddit to Build E-A-T in 2021
5 Crucial Mistakes In Social Media Entrepreneurs Should Avoid In 2021
Alex Bozhin July 21, 2021 A strong social media presence was important for brands pre-pandemic, but now it’s even more essential. As the world returns to this new normal, consumers expect businesses to keep engaging with them extensively in online spaces. This personal, convenient communication is something users will look for as a baseline now. … Continue reading 5 Crucial Mistakes In Social Media Entrepreneurs Should Avoid In 2021
How SEO Will Drive Holiday Marketing Success In 2021
How SEO Will Drive Holiday Marketing Success In 2021 by Jim Yu , July 20, 2021 Consumer fears about in-store shopping and economic or employment concerns didn’t hold shoppers back in holiday season 2020. When all was said and done, retail sales for the period increased 8.5%, while online sales grew a staggering 45.2% YoY … Continue reading How SEO Will Drive Holiday Marketing Success In 2021