Brittany Garlin January 4, 2022 As marketers start to craft their 2022 marketing strategy, brands should consider the benefits of collaborating with social media influencers on TikTok. Previously, the app was thought to be only for Gen Z or a younger demographic. For brands with a target audience outside this age range, there was no … Continue reading TikTok Creator Marketplace: The Complete Guide for 2022
Sahail Ashraf December 3, 2021 TikTok holds tremendous potential for brands, but this means nothing if you aren’t reaching people. Here’s how to get this part right. If you want to make sure your videos reach as many people on TikTok, incentivise viewer engagement by rewarding them. The app is addicting and easy to scroll … Continue reading Tips to Maximize Your Reach on TikTok
Sahail Ashraf November 11, 2021 TikTok just gets bigger and bigger. But is it ever going to be bigger than YouTube? We take a look. If you asked anyone right now which was the biggest video platform online they would say YouTube. It has been a huge success story for years now, with culture-defining impact … Continue reading Is TikTok the New YouTube?
Andres Muñoz October 19, 2021 TikTok marketing is different in many ways from Instagram marketing and other social media strategies. And that’s because of the platform’s unique algorithm. No matter if you run a DTC brand or B2B company, the TikTok algorithm has a great way to show your content to your ideal audience better … Continue reading The 12 Best TikTok Marketing Tips That Actually Work
Victor Akujuo September 30, 2021 It is no news that TikTok is now the hottest platform for creators. With a global presence in over 150 countries, and over 1 billion monthly active users, TikTok holds ample opportunity for businesses. What started as “social media for dancers’ has morphed into a platform for entertainment and education. … Continue reading 5 Compelling Reasons You Should Incorporate TitkTok Into Your Marketing Strategy
Justin Wong September 13, 2021 TikTok is still majorly underestimated when it comes to advertising and brand strategy, and a lot of companies don’t feel they have a place on this platform. However, TikTok’s user base has grown exponentially since 2019, and now, more than ever is the time to take advantage of the app. … Continue reading Tips to Enhance Your TikTok Marketing Strategy
Andres Muñoz August 30, 2021 TikTok is quickly becoming the most popular social media platform, especially among young audiences, and it has huge potential for influencer marketing thanks to its algorithm. In this article, we will show you everything you need to know to be successful at TikTok influencer marketing. Why you should market on … Continue reading TikTok Influencer Marketing Guide: The Best Strategy
Brittany Garlin August 20, 2021 Consumers everywhere have been complaining about the number of ads they receive online. Nobody likes the interruptive nature of digital ads, which is a major obstacle brands have been trying to overcome. In fact, Statista reported that around 63% of internet users in the U.S. have a negative attitude towards … Continue reading TikTok Spark Ads: The Ultimate Guide for Marketers
Dana Kachan August 4, 2021 The future of digital marketing is creative, and it’s definitely on the newest social media platforms, such as TikTok. Keep on reading to learn how to market on TikTok smartly. Photo by Marija Zaric on Unsplash Is your primary audience Gen Z? Are your consumers the digital natives? Would you … Continue reading How to Work with TikTok: TikTok Influencer Marketing Guide
How To Drive Meaningful Sales On TikTok by Christina Kimble , July 29, 2021 The following was previously published in an earlier edition of Marketing Insider. TikTok has become a staple for brands. With more than 1 billion monthly users, the platform has been a gold mine. And with campaigns starting at $50 per day, … Continue reading How To Drive Meaningful Sales On TikTok
