James Glover — August 7, 2017 Follow @coherentpath — August 7, 2017 Maialisa / Pixabay Whether you go to a store with a mission and a certain product in mind or you’re enjoying a relaxing day of shopping, browsing through the racks hoping to snag your next impulse buy, there’s nothing worse than an overbearing … Continue reading Be the Personal Shopper (Not the Annoying Salesperson) of Your Email Strategy
Daily Archives: August 16, 2017
How to Handle Viral Traffic on Your Website
Sawaram Suthar — August 7, 2017 Follow @sawarams — August 7, 2017 If you own, run, or manage a website, it must be your deepest desire – to make your website go viral. Going viral is the best thing that can happen to a website. Huge amounts of traffic come in, thereby pushing conversions; free … Continue reading How to Handle Viral Traffic on Your Website
The One Thing Millennials Want in a Job (That You’re Not Giving Them)
Mark Lerner — August 7, 2017 Follow @LernerMark — August 7, 2017 350543 / Pixabay How do you keep millennials satisfied at work? What do they really want? Free lunches, monthly raises, a standing desk that doubles as a ping pong table with a built-in snack fridge? It’s not that complicated. According to an extensive … Continue reading The One Thing Millennials Want in a Job (That You’re Not Giving Them)
Affiliate is more than a platform
Columnist Adam Weiss says an affiliate program should be more than just the platform behind it. You need to have a solid team that has access to scalable technology and data that can deliver cross-channel insights. Adam Weiss on August 7, 2017 When I look at the affiliate business, I see it has truly … Continue reading Affiliate is more than a platform
4 Tips for Learning How to Trust Yourself in Business
Amanda Abella — August 7, 2017 — August 7, 2017 skeeze / Pixabay One of the most common issues I see with coaching clients is an inability to trust themselves in business. If you don’t trust yourself, chances are you’re fumbling during sales calls, overthinking even the smallest things and not living up to your … Continue reading 4 Tips for Learning How to Trust Yourself in Business
3 Critical Decisions you Need to Make to Reach eCommerce Stardom
Alex Gutman — August 7, 2017 Follow @Cooladata — August 7, 2017 “The global BI and analytics market will reach $ 18.3B in value this year, an increase of 7.3 percent over last year, and the market will grow to $ 22.8 billion by the end of 2020.” – Gartner Competition in the field of … Continue reading 3 Critical Decisions you Need to Make to Reach eCommerce Stardom
How Thank You Emails Can Help Increase Engagement
Kevin George — August 7, 2017 Follow @imkevin_monk — August 7, 2017 The success of your email marketing campaign depends on how deeply you are able to forge a relationship with your prospects. And the primary prerequisite for this is to engage your prospects at every touch point of your email marketing campaign. The best … Continue reading How Thank You Emails Can Help Increase Engagement
How to effectively segment accounts with multiple locations
What’s the best account structure for multilocation business advertisers? Columnist Matt Umbro shares some setups that allow you to easily view performance by location for efficient management and reporting. Matt Umbro on August 7, 2017 One of the more challenging yet often overlooked aspects of PPC management is how to run accounts with multiple … Continue reading How to effectively segment accounts with multiple locations
What to Do if You’ve Been Approached With a Marketing Job You Didn’t Even Apply For
Mark Miller — August 7, 2017 Follow @MMtwopointfive — August 7, 2017 Have you ever been called or emailed out of the blue by a marketing recruiter who was looking for a marketing executive or other talented candidate for a cool new job opportunity? This scenario can be quite common among top marketing professionals with … Continue reading What to Do if You’ve Been Approached With a Marketing Job You Didn’t Even Apply For
The 4 Ps of SEO & digital marketing
Great SEO does not exist in a bubble, but is part of a broader marketing framework. Columnist Marcus Miller explains how an awareness and understanding of this framework can improve SEO performance. Marcus Miller on August 7, 2017 It’s a peculiar time to be a marketer. Many of us in the SEO world, myself … Continue reading The 4 Ps of SEO & digital marketing