Daily Archives: August 16, 2017

Account-Based Marketing: Getting the Most Out of Social Media

Wolfram van Wezel — August 7, 2017 — August 7, 2017 LoboStudioHamburg / Pixabay “Succeeding in business is all about making connections.” — Richard Branson When you bake a chocolate cake, missing one ingredient can lead to disaster. Without baking powder, it goes flat. Without the sugar, it’s bitter. The same applies to the outreach … Continue reading Account-Based Marketing: Getting the Most Out of Social Media

Pinterest Images: Everything You Need to Know to Catch Your Customer’s Eye

Marcia Layton Turner — August 7, 2017 — August 7, 2017 FirmBee / Pixabay Where do people today typically go to scope out possible purchases? No, not to a brick and mortar storefront, or to the mall, or even to a mega-retailer like Amazon. In fact, more than 175 million active users head to Pinterest … Continue reading Pinterest Images: Everything You Need to Know to Catch Your Customer’s Eye

Facebook’s Hidden Gems: Underused Tools for Facebook Marketing

Nabeena Mali — August 7, 2017 Follow @nabeenam — August 7, 2017 There’s no denying: Facebook marketing, done right, works. It makes sense, just in potential audience alone. Consider these demographics published by Omnicore in January 2017: 87% of online users of age 18-29 are on Facebook. 74% of college graduates are on Facebook. 72% … Continue reading Facebook’s Hidden Gems: Underused Tools for Facebook Marketing

Build Your Accounting Firm with 7 Ideas from Leading Accounting Firm Business Development Experts

Jody Glidden — August 7, 2017 — August 7, 2017 congerdesign / Pixabay Whether you work for a massive firm or a one-person practice, your revenue potential is limited only by the new business you can bring in or your bandwidth to handle the work. For those looking to thrive and grow, the key is … Continue reading Build Your Accounting Firm with 7 Ideas from Leading Accounting Firm Business Development Experts