Category Archives: Affiliate Marketing

How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing

How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing by Monique Zapata-Kaufman , Op-Ed Contributor, July 7, 2017 Amazon recently announced its third annual Prime Day to take place on July 11, 2017. What began as a promotional holiday to celebrate the 20th anniversary of the e-commerce giant has grown bigger and … Continue reading How Internet Retailers Can Capitalize On Amazon Prime Day With Affiliate Marketing

What you need to know about compliance in the affiliate marketing industry

Is your affiliate marketing program meeting federal guidelines? Columnist Adam Weiss sits down with his company’s compliance guru to discuss how advertisers can stay on the right side of the law. Adam Weiss on April 14, 2017 Affiliate marketing is built on fostering relationships between brands and publishers — and providing something of value to … Continue reading What you need to know about compliance in the affiliate marketing industry