Personal Branding Blog — November 18, 2016 — November 18, 2016 A solid content strategy is an important part of building your personal brand online organically. Adding advertising dollars to the mix will help maximize your fullest potential and visibility. In order to attract a large audience to your website you can not only tap … Continue reading Does Your Brand Need to Invest in Paid Website Traffic?
Daily Archives: December 5, 2016
Post Election Digital Skills Shortage
Sally Falkow — November 18, 2016 — November 18, 2016 One of Donald Trump’s major platform promises is to tighten immigration laws. We already have a shortage of workers with digital skills and recruiters report that they are struggling to find people with the right talent. Predictions are that tighter immigration laws will make it … Continue reading Post Election Digital Skills Shortage
Black Friday and beyond: Mobile strategies that keep on giving
As we head into the busy holiday shopping season, columnist Allan Haims discusses ways brick-and-mortar retailers can use mobile to impact their bottom line. Allan Haims on November 18, 2016 With Black Friday and the holiday shopping season around the corner, retailers are hoping for a fourth quarter that’s good to them, delivering sales … Continue reading Black Friday and beyond: Mobile strategies that keep on giving
The 3 Levels and Impact of Leadership Performance
Daniel Stewart — November 18, 2016 Follow @stewartleader— November 18, 2016 A CEO I was working with recently mentioned something powerful to his executive team. Of all the leaders he had let go in his career, he never wished he had waited longer before taking action. In fact, he realized he had sometimes waited too … Continue reading The 3 Levels and Impact of Leadership Performance
3 Mobile Friendly Website Design Tips You Should Avoid
Zaid Ammari — November 18, 2016 Follow @ppcmasterminds— November 18, 2016 By now, everyone understand the importance of having a mobile-friendly website. More people are using mobile devices to access to Internet each passing day. As a result, these users can account for anywhere from 20 to 50 percent of a site’s total visitors. With … Continue reading 3 Mobile Friendly Website Design Tips You Should Avoid
There is No Free Lunch
Personal Branding Blog — November 18, 2016 — November 18, 2016 Subtitled: As the water cooler goes … So goes the company. When the water stops being delivered … When the sodas are not stocked … When the Odwallas stop showing up … You know the free lunch is coming to an end. One simple … Continue reading There is No Free Lunch
5 Things You Are Doing That Are Killing Your Marketing Strategy
Sheryl Jefferson — November 18, 2016 Follow @ThatLTMLady— November 18, 2016 I get it and so many of us have been there. To get our products and services out there to the hungry masses, like it or not, we have to do some kind of marketing. We see it daily and are immersed in it. … Continue reading 5 Things You Are Doing That Are Killing Your Marketing Strategy
Use Google Analytics To Get Actionable Data
By Hazel Mae Pan November 18th, 2016 Here are some facts: The online retail business market is estimated to reach USD 6.7 trillion in 2020. – Frost & Sullivan, 2015 90% of consumers research online before buying. – MyCustomer, 2012 60% of consumers start their research using a search engine. – RetailingToday, 2013 Google controls 65% … Continue reading Use Google Analytics To Get Actionable Data
5 Tips for Relevant Customer Messaging
Elisa Ciarametaro — November 18, 2016 Follow @elisaciarametar— November 18, 2016 Relevant messaging strives to deliver the right message to the right audience at the right time. Yet to establish a credible connection with a potential buyer, sellers have to be willing to take the time to understand their prospects in detail. A good messaging … Continue reading 5 Tips for Relevant Customer Messaging
The Real Reason You Aren’t More Successful
John Nemo — November 18, 2016 Follow @JohnNemoPR— November 18, 2016 Until you overcome this, you’ll always fall short of your full potential in business. I knew the words were true the moment they were spoken. They struck me at the core of my professional self, and I immediately realized how much better my business … Continue reading The Real Reason You Aren’t More Successful