Tag Archives: Works

What Content Works – And What Doesn’t – For Executives on LinkedIn?

Content Management

Arik Hanson August 26, 2021 In case you haven’t noticed, executive participation on LinkedIn has been way up during COVID. In fact, many leaders have turned to LinkedIn as a key channel for reaching customers, prospects, and employees during the pandemic. It’s become a god-send in a way. And I for one, and very happy … Continue reading What Content Works – And What Doesn’t – For Executives on LinkedIn? →

It Didn’t Disrupt Mobility Works Campaigns After Data Axle Gobbled Up Exact Data

Disruption Trends

It Didn’t Disrupt MobilityWorks Campaigns After Data Axle Gobbled Up Exact Data by Laurie Sullivan  @lauriesullivan, August 20, 2021 Disruption often comes with mergers and acquisitions, at least temporarily, but not for Data Axle USA, which announced it acquired Exact Data earlier this month. Chris Paczak, CMO at MobilityWorks, a large retailer of wheelchair-accessible vehicles with … Continue reading It Didn’t Disrupt Mobility Works Campaigns After Data Axle Gobbled Up Exact Data →

RFP Automation: What It Is, How it Works, and Best Practices

Business Process

Ganesh Shankar June 22, 2021 Let’s not sugarcoat it: responding to requests for proposals (RFPs) prior to automation was brutal. Like doing your taxes, you knew there was likely a payoff, but you procrastinated going through the rigamarole for as long as possible. Proposal management teams of yesteryear relied on antiquated processes, redundancy, and inefficiency, … Continue reading RFP Automation: What It Is, How it Works, and Best Practices →

What You Should Know About Automated Chargeback Management (and How It Works)

Credit Cards

Tom-Chris Emewulu March 16, 2021 Industry data puts the savings from automated chargeback management 45% less than manual processes, but that’s not the full story. Before taking a deep dive into the merits of adopting automated chargeback management and how to go about it, let’s make a quick detour. Let’s examine why e-commerce merchants seemed … Continue reading What You Should Know About Automated Chargeback Management (and How It Works) →

Think You Know How Search Works?… Think Again.

Google Algorithm

Dave Sutton November 8, 2020 Since Tim Berners-Lee published the world’s first web page back in August 1991, the Internet has grown exponentially to become the world’s greatest source of data and information. The worldwide web has transformed almost every aspect of modern life, allowing levels of interaction and forms of communication that were previously … Continue reading Think You Know How Search Works?… Think Again. →

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