Tag Archives: Ways

Snapchat, Periscope, Imgur and Yummly: 4 New Ways Brands Can Market to Their Customers

Liz PapagniAugust 21, 2015 It’s getting harder and harder to reach your audience on cluttered apps and social media sites like Facebook, especially without big advertising budgets. So what’s a marketer to do? The first step is to know your target customers well. Where are they online? What type of content engages them? Where do … Continue reading Snapchat, Periscope, Imgur and Yummly: 4 New Ways Brands Can Market to Their Customers →

3 Innovative Ways SaaS Companies Can Boost Sales Using Personalization

SaaS

Carrie DagenhardAugust 21, 2015 Have you ever received a really awful gift? I mean, a gift so inconceivably terrible, so obviously not you that you had a difficult time concealing your surprised disappointment? It would be ungrateful and selfish to admit you didn’t like a gift another person went out of her way to purchase, … Continue reading 3 Innovative Ways SaaS Companies Can Boost Sales Using Personalization →

5 Proven Ways to Improve Your Blogging ROI

Business Blogging

Joseph OniAugust 20, 2015 Content marketing’s increase in prominence over the past few years have been meteoric, and research has shown that as many as 88% of companies now embrace one form of content marketing or the other. When we hear stats portraying content marketing growth, like the one recently published by eMarketer estimating a … Continue reading 5 Proven Ways to Improve Your Blogging ROI →

8 Effective Ways To Get More Shares On Social Media Without Galling Readers

Social Media Utilization

Govind AgarwalAugust 20, 2015 Social media has taken the internet world by storm. Businesses of all sizes make use of various online platforms to build strong networks. However, many users still get stuck while creating content on social platforms. Just as any place has its own rules or trends, your posts are more likely to … Continue reading 8 Effective Ways To Get More Shares On Social Media Without Galling Readers →

3 Ways Technology Boosts Workplace Communication and Makes You a Better Manager

Management Skills

Russ FradinAugust 19, 2015 Where there’s a management struggle, there’s now a digital solution. Frustrated with a system or piece of equipment? The answer is just a Google search away. Need a new process? There’s an easy-to-use digital management system for that. Despite the evolution of social media platforms, mobile apps, and online databases, some managers remain hesitant … Continue reading 3 Ways Technology Boosts Workplace Communication and Makes You a Better Manager →

3 Simple Ways To Look Smart In Front Of Your Marketing Director

Marketing Strategy

By Christine Bellefontaine|2015-08-17T08:58:07+00:00August 17th, 2015|Marketing|0 Comments Standing out from the crowd takes more than executing programs on time and on budget. Marketing needs to do more with less. More leads, more brand awareness. But with smaller budgets and fewer people. Proving your value to the department, and to the brand takes innovation and insight. Just … Continue reading 3 Simple Ways To Look Smart In Front Of Your Marketing Director →

4 Powerful Ways to Eliminate Click Fraud in Your Account

Business Security

Erin Sagin August 17, 2015 When I speak with advertisers who are debating whether to explore paid search, one of the biggest sources of hesitation is click fraud. It may sound like paranoia, but it’s actually a very valid concern for many PPC practitioners. That said, fearfulness of click fraud is no reason to avoid … Continue reading 4 Powerful Ways to Eliminate Click Fraud in Your Account →

3 Practical Ways Buyer Personas Can Increase Customer Engagement

Customer Engagement

Triniti BurtonAugust 16, 2015 A couple months ago we kicked off our website redesign by taking a deep dive into our customer personas. We started this work last year and had some fairly defined personas in place, but a good marketing strategy is ever-evolving. There were a year’s worth of insights and customer feedback that … Continue reading 3 Practical Ways Buyer Personas Can Increase Customer Engagement →

20 Smart Ways to Generate More Leads for Your Business

Leads Generation

Ritu SinghAugust 15, 2015 Forget about your product for a second. You can jazz it up, tie it in a pretty little bow and offer it at the best price – But none of this matters. Even with the best product in the world, your business is doomed to fail if no one knows about … Continue reading 20 Smart Ways to Generate More Leads for Your Business →

3 Simple Ways to Use Overlays to Combat Cart Abandonment

eCommerce

Grant ThomasAugust 14, 2015 We are all well aware that cart abandonment is a big problem for online retailers. To get a clearer idea of the magnitude of pain that cart abandonment causes ecommerce businesses, let’s take a look at some stats. On average 68%, of shopping carts are abandoned. (Baymard) The average online conversion … Continue reading 3 Simple Ways to Use Overlays to Combat Cart Abandonment →