Tag Archives: Using

Develop Talented Employees Using These 3 Strategies

Deborah Sweeney — June 19, 2019 Follow @MyCorporation — June 19, 2019 Did you know 30% of today’s workers feel undervalued in their current positions? This percentage, though not particularly overwhelming, should serve a silent red flag to employers across the United States. When talented employees feel undervalued, they start to look for jobs at … Continue reading Develop Talented Employees Using These 3 Strategies →

4 Proven Ways to Improve Customer Service Using Social Media

Customer Service

Larry Kim — June 19, 2019 Follow @larrykim — June 19, 2019 Social media interactions can make or break a business. A recent study showed that 50% of consumers expect a response from a brand or business on Twitter within an hour. On Facebook, the expectation is similar, with 42% of customers also expecting a … Continue reading 4 Proven Ways to Improve Customer Service Using Social Media →

What Are the Best Practices When Using Leadership Assessments

Leadership Engagement

Darleen DeRosa — June 17, 2019 Follow @onpoint_llc — June 17, 2019 ar130405 / Pixabay Organizations have been using leadership assessments to evaluate potential hires and current employees for quite some time. These tests are available in a variety of forms and can be designed to measure a wide range of personality characteristics. When used … Continue reading What Are the Best Practices When Using Leadership Assessments →

8 Low-Key Ways Ecommerce Brands are Using Competitor Insights to Spy on You

eCommerce Experience

William Harris — June 13, 2019 Follow @wmharris101 — June 13, 2019 If you’ve every watched a sports movie, then you’re familiar with the scene where the underdog team watches video of the competition and freaks out a little because of how good they are. A seasoned coach might point out vulnerabilities in the competition, … Continue reading 8 Low-Key Ways Ecommerce Brands are Using Competitor Insights to Spy on You →

How to Streamline Video Ad Integration Using a VAST Tag Tester

Video Advertisement

Andy Donovan — May 30, 2019 — May 30, 2019 What is ad ops’ daily routine like in digital video advertising? At first glance, their common tasks, for the most part, cover several aspects, like ongoing communication with Supply/Demand partners, video ad integration & setup and further ad optimization. Pretty easy to handle, you’d say? … Continue reading How to Streamline Video Ad Integration Using a VAST Tag Tester →

LinkedIn App vs. Desktop: Which Should You Be Using?

LinkedIn Utilization

Sarah Bentley — May 23, 2019 — May 23, 2019 Spending all day on LinkedIn, I am usually on my laptop, so I am remiss to say that I was not as familiar with the LinkedIn app until I recently started to explore it a little. I was pleased and surprised to find there are … Continue reading LinkedIn App vs. Desktop: Which Should You Be Using? →

Right Place, Right Time: How Your Peers Are Using Digital Marketing in 2019

Digital Marketing Trends

Ryan Yaeger — April 28, 2019 Follow @YaegerBomb — April 28, 2019 Advertising is a constantly evolving industry, both for those who work within it and those who rely upon it. While that has been the case for decades, the digital era has put it all in flux on a far more rapid scale. It’s … Continue reading Right Place, Right Time: How Your Peers Are Using Digital Marketing in 2019 →

Using Selfie Videos to Spur Employee Engagement

Employee Engagement

Steven Handmaker — April 26, 2019 Follow @handmaker — April 26, 2019 Did you know that 51 percent of employees are not engaged at work and an additional 16 percent feel “actively disengaged” according to a recent article from CBS News. That essentially means more than half of the American workforce finds no real purpose … Continue reading Using Selfie Videos to Spur Employee Engagement →

Using technology to plan an effective people-based audience activation strategy

Technology Impact On Business

A well-designed identity strategy using audience analytics and insights can tie disparate forms of ecosystem data together for a global view of consumers. Marc Rossen on April 9, 2019 As the marketing world has grown increasingly “digital-first,” data has become more pervasive, and as it surges in scale, marketers find it more difficult to ascertain … Continue reading Using technology to plan an effective people-based audience activation strategy →

Could Your Business Be Leading You Towards Burnout? Do a Self-Assessment Using the 5 Stages of Burnout

Productivity

Melissa Ingold — April 8, 2019 Follow @timefreedombiz — April 8, 2019 Since we’re all talented, driven business owners around here, we know that being an entrepreneur can be tiring, overwhelming, and challenging. In fact, in the U.S., 45% of entrepreneurs are more likely than other workers to report experiencing stress a lot of the … Continue reading Could Your Business Be Leading You Towards Burnout? Do a Self-Assessment Using the 5 Stages of Burnout →