Category Archives: Technology Impact On Business

Foolproof Your Finance Function With Technology

Suresh Sambandam — July 11, 2019 — July 11, 2019 There is no doubt that technology has significantly advanced in the last few decades, creating more efficient business operations around the world. In fact, the finance function is widely regarded to have been the first major area that technology sought to revolutionize. This advancement helped … Continue reading Foolproof Your Finance Function With Technology

Does Your Small Business Suffer From Technophobia? It Doesn’t Have To.

Alex Haimann — May 14, 2019 Follow @alexhaimann — May 14, 2019 Even the leanest, scrappiest startups and smaller companies regularly turn their backs on emerging technology. After surveying business leaders, SMB Group discovered that fewer than a quarter of them had any type of formal technology strategy, even though most recognized technology’s practical components. … Continue reading Does Your Small Business Suffer From Technophobia? It Doesn’t Have To.

How to Use Systematic Product Ideation to Create Amazing Tech Products

Austin Higgins — April 9, 2019 Follow @austin_higgins — April 9, 2019 Most people think coming up with new product ideas is meant for only a select few. You have to be a visionary, a genius or special in some way. This thinking is counterproductive to most people. In reality, just about anyone can come … Continue reading How to Use Systematic Product Ideation to Create Amazing Tech Products

Using technology to plan an effective people-based audience activation strategy

A well-designed identity strategy using audience analytics and insights can tie disparate forms of ecosystem data together for a global view of consumers. Marc Rossen on April 9, 2019 As the marketing world has grown increasingly “digital-first,” data has become more pervasive, and as it surges in scale, marketers find it more difficult to ascertain … Continue reading Using technology to plan an effective people-based audience activation strategy

Bridging the gap between IT and marketing to improve martech collaborations

While marketing and IT will always have team-specific objectives, both care about maximizing martech investments. Steve Olenski on December 17, 2018   Techies and marketers need one another more than ever before. So why does it seem like they continue to operate in two totally different worlds? Like most cross-team challenges, the trouble starts at … Continue reading Bridging the gap between IT and marketing to improve martech collaborations

How to Use Azure Resource Groups for Better VM Management

Katy Stalcup — November 6, 2018 Follow @parkmycloud — November 6, 2018 When you create a virtual machine in Microsoft Azure, you are required to assign it to an Azure Resource Group. This grouping structure may seem like just another bit of administrivia, but savvy users will utilize this structure for better governance and cost … Continue reading How to Use Azure Resource Groups for Better VM Management

Developing Technologies: 10 Systems That Will Impact Product-Based Business

Young Entrepreneur Council — October 8, 2018 Follow @YEC — October 8, 2018 With technology gaining an ever-growing role in the business world, from major organizational decisions to day-to-day operations, which type of technology is likely to have the biggest impact on product-based businesses, and why? 1. 3D Printing 3D printing has the potential to … Continue reading Developing Technologies: 10 Systems That Will Impact Product-Based Business